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C&F Consulting, Inc.
Alison Konrad; Ken MarkCaso IVEY-9B14C024-ELiderazgo y Dirección de personasIn July 2009, C&F Consulting, Inc., based in Toronto, sends a team of five brand strategists to work with a client in China on marketing and advertising for a car brand specific to the North American market. The team, consisting of four men and one woman, often meet for dinner after their day’s work, which consists of conducting a crash course in North American-style marketing for the Chinese client’s cohort of new recruits. The woman feels that ...Desde 8,20 €
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Forrest & Faneuil
Alison Konrad; Victor ShawCaso IVEY-9B13C026-ELiderazgo y Dirección de personasIn 2012, an investment banking summer intern in the head office of a leading international financial institution has received some stellar reviews. His manager hints that as long the intern keeps up the good work, his full-time return offer is all but guaranteed. However, the 120-hour work weeks would deprive him of any opportunity to spend time with his family. He must choose between taking advantage of the organization’s Summer Intern Mobility ...Desde 8,20 €
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Epilogue
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonCapítulo de Libro HBS-1019BC-ETecnologías de la informaciónIT has changed not only the way we work and conduct business, but also how we (and our customers) play, how we consume, and how we educate our next generations. And yet the IT phenomenon, so evident in the expenditures of every organization, has not yet achieved management attention equal to other areas, such as finance, marketing, operations, and human resources. The main problem according to the authors is the absence of systematic frameworks t...Desde 8,20 €
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Marimekko
Alison Konrad; Jordan MitchellCaso IVEY-9B06C014-EDirección estratégica, Liderazgo y Dirección de personasKirsti Paakkanen has achieved a celebrity status in Finland for her enigmatic leadership of the Finnish design company Marimekko. Purchasing the company in a state of near bankruptcy in 1991, Paakkanen took several actions to restore profitability and realize growth. As of 2006, the company has sales of $64 million (of which 80 per cent are from Finland) and net profits of $8.4 million. Over the last few years, Paakkanen and her team have focused...Desde 8,20 €
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Chapter Sixteen Teaching Note: Standardization
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8662-ETecnologías de la informaciónTeaching note for 1015BC.Desde 0,00 €
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Chapter Eleven Teaching Note: Damage
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8655-ETecnologías de la informaciónTeaching note for 1010BC.Desde 0,00 €
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Chapter Twelve Teaching Note: Communication
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8657-ETecnologías de la informaciónTeaching note for 1011BC.Desde 0,00 €
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Boeing Co.: Moonshine Shop
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonCaso HBS-607130-EDirección estratégicaDescribes how the "Moonshine Shop," a group of plant-savvy creative generalists, is helping a great industrial company become more innovative. Chronicles the history of the Moonshine Shop, its successes and failures, and describes innovations they've helped put in place. The group routinely creates savings equal to multiples of their own budge through front-lines process innovation and support of staff on-the-floor.Desde 8,20 €
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Chapter Eighteen Teaching Note: Managing Risk
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8666-ETecnologías de la informaciónTeaching note for 1017BC.Desde 0,00 €
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Chapter Nineteen Teaching Note: Looking Forward
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8667-ETecnologías de la informaciónTeaching note for 1018BC.Desde 0,00 €