Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
KITEA (E): IKEA's Opening Day
Casadesus-Masanell, Ramon; Yucaoglu, GamzeCaso HBS-719422-EDirección estratégicaThe case opens in 2016 as Amine Benkirane, CEO of the furniture retailer KITEA, observes KITEA's dormant sales on the day IKEA opens its first store in Morocco. It then provides information on IKEA's Morocco store, as well as a detailed pricing comparison between IKEA products in Morocco and elsewhere and similar products sold by KITEA. The case then asks whether KITEA had any chance to compete with IKEA under the current circumstances, taking in...Desde 5,74 €
-
Recruiting
Cappelli, Peter; Harvard Business Review; Holmes, Dane E.Artículo HBS-R1903B-ELiderazgo y Dirección de personasBusinesses have never done as much hiring as they do today and never done a worse job of it, says Peter Cappelli of Wharton in "Your Approach to Hiring Is All Wrong." Much of the process is outsourced to companies such as Randstad, Manpower, and Adecco, which in turn use subcontractors to scour LinkedIn and social media for potential candidates. When applications come--always electronically--software sifts through them for keywords that hiring ma...Desde 8,20 €
-
The CEO 100, 2019 Edition
Harvard Business Review; Citrin, James M.; Hildebrand, Claudius A.; Stark, Robert J.; George, BillArtículo HBS-R1906B-EUnlike rankings that are based on subjective evaluations or short-term metrics, HBR's annual list of the best-performing CEOs in the world relies on objective performance measures over a chief executive's entire tenure--and these "career numbers" tend to hold steady. It's no surprise, then, that 65 of last year's CEOs reappear this year. They do so despite a change in our methodology: This year we weighted environmental, social, and governance (E...Desde 8,20 €
-
Acibadem Healthcare Group
Herzlinger, Regina E.; Cekin, Esel; Kindred, Natalie; Yucaoglu, GamzeCaso HBS-315120-EThis case focuses on Ac badem Healthcare Group's, Turkey's only premium nationwide hospital network, potential expansion strategies after it was acquired by International Healthcare Holdings Berhad (IHH) in 2011, the world's second-largest publicly listed health care group and a private hospital leader in Singapore and Malaysia. By providing perspectives on both Ac badem and IHH-Parkway-Pantai's operational models, growth aspirations, collabora...Desde 8,20 €
-
A Novel Way to Boost Client Satisfaction
Harvard Business ReviewArtículo HBS-F1902A-EServicios y operacionesResearchers have learned to mine a unique set of data that serves as a slow-motion replay of how an organization and its people function: the company's e-mail. Although e-mail analysis has largely focused on internal communications, a new study uses it to examine how employees interact with clients. Researchers studied the e-mail behaviors of teams working with key client accounts at a global professional services firm. Each month during the stud...Desde 8,20 €
-
The Loyalty Economy
Markey, Rob; McCarthy, Daniel M.; Fader, Peter S.; Brennan, Jack; Harvard Business ReviewArtículo HBS-R2001B-EDirección estratégicaLeaders recognize that they should manage their businesses to maximize the value of the customer base. But too often, earnings pressure results in cost-cutting measures that hurt customers. The lead feature, "Are You Undervaluing Your Customers?" explains that loyalty-leading companies operate differently. They create systems for measuring customer value and invest in the necessary enabling technology; they use design thinking methods to build cu...Desde 8,20 €
-
A Manager's Guide to Augmented Reality
Porter, Michael E.; Heppelmann, James; Harvard Business Review; Jouret, Guido; Morse, GardinerArtículo HBS-R1706B-ETecnologías de la informaciónWhile the physical world is 3-D, most data is trapped on 2-D pages and screens. This gulf between the real and digital worlds limits our ability to exploit the volumes of information available to us. Augmented reality, a set of technologies that superimposes digital data and images on physical objects, is closing this gap. By putting information directly into the context in which we'll apply it, AR increases our ability to absorb and act on it. A...Desde 8,20 €
-
Why You Should Rotate Office Seating Assignments
Harvard Business ReviewArtículo HBS-F1802A-EDesign firms have long claimed that workspace reorganizations promote collaboration and creativity, and research studies back up those claims. But the financial return has been hard to prove--until now. Research at a South Korean e-commerce firm finds that relocating "merchandisers"--employees who source product deals--near employees they hadn't previously had much contact with boosted creativity among those with high deal-sourcing ability and si...Desde 8,20 €
-
When Platforms Attack
Harvard Business ReviewArtículo HBS-F1510A-EDirección estratégicaAmazon began life as an online bookseller, of course, but now there are few products you can't buy on the site. New research led by HBS's Feng Zhu investigates a common worry of Amazon's third-party sellers: What happens when, instead of just matching buyers and sellers, the platform decides to offer competing products itself? Zhu's team examined 164,000 products sold exclusively by third parties and found that 10 months later, Amazon had begun d...Desde 8,20 €
-
iyzico: recaudación de fondos en mercados emergentes (B)
Di Maggio, Marco; Yucaoglu, GamzeCaso HBS-220S02FinanzasEl caso se abre en julio de 2016 Barbaros Ozbugutu, co-fundador y CEO de la tecnología de pago iyzico puesta en marcha con sede en Estambul, contempla los pros y los contras de las diferentes hojas de término la compañía ha recibido para su ronda de Serie C. El caso, entonces informa al lector acerca de algunos cambios en las circunstancias que afectan a los términos de las ofertas preseleccionadas. Al final, el caso plantea esta pregunta: que se...Desde 5,74 €