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Adding Value Through Offshoring
Ricart Costa, Joan Enric; Agnese, PabloArtículo ART-2013-EDirección estratégicaFor decades, offshoring involved little more than moving call centers to countries with lower labor costs. But things have changed. Today's new generation of offshoring increasingly features value-added services, such as highly complex software projects or specific R&D functions. These changes are forcing companies to rethink their internationalization strategies in order to incorporate more of these kinds of value-added offshoring processes. In ...Desde 8,20 €
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The Genuine Responsibilities of the CEO
Andreu Civit, Rafael; Ricart Costa, Joan EnricArtículo ART-2639-EDirección estratégica, Innovación y cambio, Liderazgo y Dirección de personasA CEO must pull many levers, but not all are equally relevant. Based on hundreds of interviews they conducted with senior executives, the authors identify four main priorities for general management, corresponding with four primary tasks. They caution, however, that executives must understand and manage them all as an inseparable whole of interdependent, highly dynamic elements. They also emphasize that CEOs need to be disciplined in their decisi...Desde 8,20 €