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Philipp Justus at eBay Germany (C)
Hill, Linda A.; Stecker, Emily A.Caso HBS-409029-ELiderazgo y Dirección de personasThis case traces the development of eBay Germany, eBay Inc., and the career of eBay Germany's first country manager, Philipp Justus. The case covers from 2000 through the fall of 2007. This case details how eBay Germany, once a small start-up, became one of eBay's most successful locations. The case reveals how Justus added seasoned leaders and structure to the group, while allowing for improvisation. The case also traces Justus's career, as he m...Desde 5,74 €
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Away: Scaling a DTC Travel Brand
Avery, Jill; Fuller, Joseph B.Caso HBS-520051-EMarketingAway, a direct-to-consumer, digital native e-commerce seller of travel luggage, is debating how to invest its latest round of venture funding. How quickly could and should Away scale and what were the most promising growth trajectories to maximize its potential? Three decisions face the founders. Should Away continue to invest in driving growth in suitcases and other travel bags or was it time to begin to expand into other adjacent travel categor...Desde 8,20 €
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Joline Godfrey y Polaroid Corporation (A)
Hill, Linda A.; Conrad, Melinda B.; Kamprath, NancyCaso HBS-410S18Liderazgo y Dirección de personasDescribe cómo Joline Godfrey, un intrapreneur en la Polaroid Corp., introdujo y desarrolló un proyecto que podría ayudar a Polaroid paso a un servicio- más en comparación con el enfoque orientado al producto. También representa la relación entre mentor y protegido entre Godfrey y Gerald Sudbey, un alto ejecutivo de la empresa. Aborda dos temas: las relaciones intrapreneurship y mentor-protegido. Permite a los estudiantes explorar el proceso de in...Desde 8,20 €
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Saudi Aramco and Corporate Venture Capital, Teaching Note
Fuller, Joseph B.; McAra, SarahNota del Instructor HBS-317049-EIniciativa emprendedoraTeaching note for case 816068.Desde 0,00 €
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The Entrepreneurial Manager: Course Overview, 2015 Winter Term
Hamermesh, Richard G.; Eisenmann, Thomas R.; Fuller, Joseph B.Caso HBS-814064-EIniciativa emprendedoraCourse overview of The Entrepreneurial Manager.Desde 8,20 €
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Intrapreneurship at DaVita HealthCare Partners, Teaching Note
Fuller, Joseph B.; Preble, MatthewNota del Instructor HBS-317020-EIniciativa emprendedoraTeaching note for case 315046.Desde 0,00 €
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Terrapin Laboratory
Hamermesh, Richard G.; Fuller, Joseph B.Caso HBS-315098-EDescribes the formation and rapid growth of a drug testing company. The company needs to decide whether to enter the painkiller testing market, in addition to growing its drug treatment center business. The associated teaching materials provide students the opportunity to weigh the attractiveness of alternative mechanisms for financing the company's expansion.Desde 8,20 €
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Maricopa, Inc.: Finding the Right Treatment for Growth
Sahlman, William A.; Eisenmann, Thomas R.; Fuller, Joseph B.; Ghosh, ShikharCaso HBS-314065-EIniciativa emprendedoraThe founders of Maricopa, Inc., a startup that sold proprietery hair-care products directly to salons, were preparing a board presentation to address the young company's inability to meet financial projections. While the products had caught on with customers, the financial shortcomings raised some questions about the company's business plan. The company had gone through much of its cash and needed additional funding to continue operating. At the ...Desde 8,20 €
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Saudi Aramco and Corporate Venture Capital
Fuller, Joseph B.; Rhodes-Kropf, Matthew; Burbank, NathanielCaso HBS-816068-EIniciativa emprendedoraSaudi Aramco launched an internal venture capital arm in 2011, which promptly became the world's largest investor in energy related startups. In choosing to proceed, the company's New Business Development unit (NPD) wrestled with a number of challenges. How should the fund be structured, as a fully independent, venture capital partnership or as a business unit? How should it be governed, and how should the investment committee function? Could mec...Desde 8,20 €
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HBR's List of Audacious Ideas for Solving the World's Problems
Shiller, Robert J.; Frey, Bruno S.; Osterloh, Margit; Sala, Enric; Gibney, Bruce; Howery, Ken; Gustafson, Ellen; Majumdar, Arun; Easterbrook, Gregg; Searls, Doc; Goodman, Ellen; Porter, Wayne; Hill, Linda A.; Lineback, Kent; Khanna, Parag; Khemka, Karan; Schmidt, EricArtículo HBS-R1201B-EAs the global economy vacillates between signs of recovery and omens of collapse, businesses and governments are clamping down. But the world doesn't need austerity; it needs audacity--bold, inventive ideas that take on big problems. So HBR asked experts from a range of disciplines to propose them. Robert J. Shiller believes an innovative form of national financing can solve the global debt crisis. Enric Sala has a radical but simple idea for sav...Desde 8,20 €