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Jet Propulsion Laboratory
Kaplan, Robert S.; Mikes, AnetteCaso HBS-110031-EContabilidad y controlThe case, in a non-profit project-oriented setting, introduces fundamental risk management principles and processes that are easily applicable to private sector settings. Gentry Lee, senior systems engineer and de-facto chief risk officer, is applying a nDesde 8,20 €
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Split One (A)
Riverola, Josep; Zschiesche A.Caso P-989-EServicios y operacionesThe relationship marketing agency Split One is faced with a sharp increase in workload due to the consolidation of its customer portfolio. After analyzing the situation, Osu, one of the founding partners, is of the opinion that increasing the number of staff members could solve the problem over the short term. But he also wonders if this would hide internal organization problems and major commercial deficiencies.Desde 8,20 €
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Split One (A)
Riverola, Josep; Zschiesche A.Caso P-989Servicios y operacionesLa agencia de marketing relacional Split One se enfrenta a un fuerte aumento de la carga de trabajo debido a la consolidación de la cartera de clientes. Después de analizar la situación Osu, uno de los socios fundadores, pensó que, aumentando la plantilla, podría solucionar los problemas por lo menos a corto plazo. Pero también se preguntaba si ésto ocultaría problemas de organización interna o deficiencias comerciales de mayor índole.Desde 8,20 €
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Split One (A) (Portuguese Version, Portugal)
Riverola, Josep; Zschiesche A.Caso P-989-PPServicios y operacionesThe relationship marketing agency Split One is faced with a sharp increase in workload due to the consolidation of its customer portfolio. After analyzing the situation, Osu, one of the founding partners, is of the opinion that increasing the number of staff members could solve the problem over the short term. But he also wonders if this would hide internal organization problems and major commercial deficiencies.Desde 8,20 €
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Risk Management at Wellfleet Bank: All That Glitters Is Not Gold
Mikes, AnetteCaso HBS-110011-EContabilidad y controlThis case motivates a debate on the role of staff functions, such as risk management: what does it mean for them to be independent, and at the same time, to partner the business lines? The case describes the risk assessment process in the corporate banking arm of Wellfleet Bank (cca. 2006-2009) around an illustrative business proposal in the corporate lending business, and illustrates the decision challenges faced by the case protagonists (two se...Desde 8,20 €