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Fitbit
Herzlinger, Regina E.; Snively, Christine; Mehta, SarahCaso HBS-317007-EConocimiento y comunicaciónIn 2019, Fitbit lost its leadership in the wearable sensor market to Apple and to cheaper alternatives. Why did it lose its market position? How will the proposed acquisition affect it and Google?Desde 8,20 €
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JUUL and the Vaping Revolution
Toffel, Michael W.; Masko, John; Mehta, SarahCaso HBS-619006-EÉtica empresarial y Responsabilidad Social CorporativaIn the summer of 2018, San Francisco-based electronic cigarette (e-cigarette) maker JUUL Labs, was experiencing exponential growth. Sales of its JUUL e-cigarette had increased by 783% over the preceding year, projected revenues for 2018 topped $940 million, and the company had captured over 72% of the U.S. e-cigarette market. The company's success had thrust it into the spotlight, and JUUL Labs found itself at the center of considerable controver...Desde 8,20 €
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Exit Strategy (B)
Rose, Clayton; Lelchuk, JustineCaso HBS-311076-ECase Supplement for 311075.Desde 5,74 €
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Exit Strategy (C)
Rose, Clayton; Lelchuk, JustineCaso HBS-311077-ESupplements the (B) case.Desde 5,74 €
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SeatGeek, Teaching Note
Higgins, Robert F.; Mehta, SarahNota del Instructor HBS-819104-EDirección estratégicaThis teaching note accompanies the case "SeatGeek" (case no. 819013).Desde 0,00 €
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How Much (B)
Rose, ClaytonCaso HBS-313005-EThe leader of a small business team must deal with an employee who is unwilling to reveal to him the profitability of a transaction for the firm and client.Desde 5,74 €
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Swizz Beatz
Groysberg, Boris; Lobb, Annelena; Mehta, SarahCaso HBS-420034-EIniciativa emprendedoraThis case explores the life and career of rapper and music producer Swizz Beatz. Set in 2019, it covers the evolution of Swizz's musical career and his new venture into the commercial art market.Desde 8,20 €
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How Much (C)
Rose, ClaytonCaso HBS-313006-EThe leader of a small business team must deal with an employee who is unwilling to reveal to him the profitability of a transaction for the firm and client.Desde 5,74 €
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Alicia Keys
Groysberg, Boris; Lobb, Annelena; Mehta, SarahCaso HBS-420033-EIniciativa emprendedoraThis case explores the life and career of Alicia Keys, the 15-time Grammy winning singer-songwriter and producer. Set in 2019, it covers the evolution of Keys's 18-year musical career and additional passions, including acting, entrepreneurship, social justice activism, and collecting art with her husband, rapper and music producer Swizz Beatz. Now a mother of two young sons and with no intentions of slowing down, Keys considers what the next phas...Desde 8,20 €