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Carlypso: Overcoming Bumps in the Road in the Used Car Industry
Reiss, P; Kissick, RCaso SGSB-E546-EIniciativa emprendedoraCarlypso: Overcoming Bumps in the Road in the Used Car Industry” explores various challenges associated with scaling a start-up. In 2013, Christopher Coleman and Nicholas Hinrichsen cofounded Carlypso, a company that simplified the process of buying and selling used cars. Over the course of two years, Coleman and Hinrichsen ran into a series of challenges that prevented Carlypso from selling cars more efficiently. The case highlights several o...Desde 8,20 €
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Carlypso: Overcoming Bumps in the Road in the Used Car Industry - Teaching note
Reiss, P; Kissick, RNota del Instructor SGSB-E546TN-EIniciativa emprendedoraCarlypso: Overcoming Bumps in the Road in the Used Car Industry” explores various challenges associated with scaling a start-up. In 2013, Christopher Coleman and Nicholas Hinrichsen cofounded Carlypso, a company that simplified the process of buying and selling used cars. Over the course of two years, Coleman and Hinrichsen ran into a series of challenges that prevented Carlypso from selling cars more efficiently. The case highlights several o...Desde 0,00 €
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Veritas Software
Holloway, C; , Morgridge, J; , Mukherjee, PCaso SGSB-E69-EIniciativa emprendedoraThis case offers an overview of Veritas Software’s history, beginning with the initial company, Tolerant Systems. It discusses the troubles Tolerant ran into and introduces the changes the company went through when it became a restart led by Mark Leslie. It touches on hiring and training a new sales force, striking new OEM partnerships, revisiting key partnerships and contracts, including a large one with AT&T, and accomplishing its goals on a sh...Desde 8,20 €
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Veritas Software - Teaching Note
Holloway, C; , Morgridge, J; , Mukherjee, PNota del Instructor SGSB-E69TN-EIniciativa emprendedoraThis case offers an overview of Veritas Software’s history, beginning with the initial company, Tolerant Systems. It discusses the troubles Tolerant ran into and introduces the changes the company went through when it became a restart led by Mark Leslie. It touches on hiring and training a new sales force, striking new OEM partnerships, revisiting key partnerships and contracts, including a large one with AT&T, and accomplishing its goals on a sh...Desde 0,00 €