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BuildDirect: Constructing a Culture that can Weather the Storms
Sutton, R; Rao, H; Hinds, RCaso SGSB-E526-EIniciativa emprendedoraAfter a delayed shipment of flooring materials impeded Jeff Booth’s ability to complete a construction project on schedule, he, along with cofounder Robert Banks, was determined to solve the inefficiency of the heavyweight building supply industry. They founded BuildDirect, an e-commerce company based on a sophisticated technology platform that optimized the shipment of home improvement products. Since its founding in 1999, BuildDirect faced se...Desde 8,20 €
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Peixe Urbano (B): From Founder to Turnaround CEO
Rao, H; , Yin, LiCaso SGSB-E494B-EIniciativa emprendedoraThis case follows Julio Vasconcellos (MBA 2007) as he launches Peixe Urbano, a daily deals company in Brazil. Daily deals are coupons that offer savings at local merchants and are sold en masse to consumers by companies such as Peixe Urbano, Groupon, and Living Social. Vasconcellos and his team experience tremendous success with the model in Brazil, but are soon pressured to expand to neighboring countries as a result of the arrival of competit...Desde 5,74 €
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Navy SEALs: Selecting and Training for an Elite Fighting Force
Rao, H; Bowen, C; Lopez, GCaso SGSB-HR40-EGobierno corporativoThe SEALs are the elite special forces of the U.S. Navy. Their selection and training is exceptionally rigorous, with a heavy emphasis on physical condition, stamina, and mental toughness. However, the SEALs have a wide range of missions, many of which are highly sensitive. The case takes place in 2014, as the head of the command charged with SEAL selection and training considers whether some candidates who would make excellent SEALs are bei...Desde 8,20 €
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Peixe Urbano (A): The Ride Up the Roller Coaster
Rao, H; , Yin, LiCaso SGSB-E494A-EIniciativa emprendedoraThis case follows Julio Vasconcellos (MBA 2007) as he launches Peixe Urbano, a daily deals company in Brazil. Daily deals are coupons that offer savings at local merchants and are sold en masse to consumers by companies such as Peixe Urbano, Groupon, and Living Social. Vasconcellos and his team experience tremendous success with the model in Brazil, but are soon pressured to expand to neighboring countries as a result of the arrival of competit...Desde 8,20 €
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Peixe Urbano (B): From Founder to Turnaround CEO - Teaching Note
Rao, H; , Yin, LiNota del Instructor SGSB-E494TN-EIniciativa emprendedoraThis case follows Julio Vasconcellos (MBA 2007) as he launches Peixe Urbano, a daily deals company in Brazil. Daily deals are coupons that offer savings at local merchants and are sold en masse to consumers by companies such as Peixe Urbano, Groupon, and Living Social. Vasconcellos and his team experience tremendous success with the model in Brazil, but are soon pressured to expand to neighboring countries as a result of the arrival of competit...Desde 0,00 €