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Monsanto: Helping Farmers Feed the World
Bell, David E.; Knoop, Carin-Isabel; Shelman, MaryCaso HBS-510025-EDirección estratégicaMonsanto has led the effort to bring biotechnology to bear on food production. Through some management missteps and consumer resistance the company had difficulties in its early years. But since Hugh Grant became CEO the picture has brightened with widespread adoption of the company's products. This case focuses on the company's product pipeline and the galvanizing effect of the CEO's promise to substantially improve global food production by 203...Desde 8,20 €
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Monsanto: ayudando a los agricultores a alimentar el mundo
Bell, David E.; Knoop, Carin-Isabel; Shelman, MaryCaso HBS-515S23Dirección estratégicaMonsanto ha dirigido los esfuerzos para traer la biotecnología para influir en la producción de alimentos. A través de algunos errores de manejo y resistencia de los consumidores a la compañía tuvo dificultades en sus primeros años. Pero ya que Hugh Grant se convirtió en CEO de la imagen se ha iluminado con la adopción generalizada de los productos de la compañía. Este caso se centra en la cartera de productos de la compañía y el efecto de galvan...Desde 8,20 €
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Stripe: Increasing the GDP of the Internet - Teaching Note
Siegel, R; Kissick, RNota del Instructor SGSB-E601TN-EIniciativa emprendedoraIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Desde 0,00 €
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Stripe: Increasing the GDP of the Internet
Siegel, R; Kissick, RCaso SGSB-E601-EIniciativa emprendedoraIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Desde 8,20 €
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Investcorp and the Moneybookers Bid
Rhodes-Kropf, Matthew; Knoop, Carin-Isabel; Lietz, Nori GerardoCaso HBS-811013-EIniciativa emprendedoraIn January 2007, Hazem Ben-Gacem, managing director and co-head of Investcorp Technology Partners (ITP), needs to decide what to bid at an auction for Moneybookers Limited, one of the top three e-payment solution providers in Europe. However, approximately 70% of Moneybookers revenues were related to transactions from online gaming sites (down from 100% in 2002). Although the thesis was that e-commerce transactions would soon make up a much large...Desde 8,20 €
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PayPal in 2017: Continuing to Reshape the Payments Landscape
Siegel, RCaso SGSB-E572B-EIniciativa emprendedoraBetween 2013 and 2017 PayPal had grown from $8 billion to almost $11 billion in revenues and had a market cap of over $70 billion. In addition, the product and cultural transformations of the organization made the firm feel like an entirely new company from the one that existed several years prior. Outside of the company, major trends continued to impact PayPal: e-commerce conducted on mobile devices in the United States accounted for just under...Desde 8,20 €
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AB InBev: Brewing an Innovation Strategy - Teaching note
Siegel, R; Orleans, ANota del Instructor SGSB-E643TN-EIniciativa emprendedoraAB InBev, the world’s largest beer company, faced serious challenges in 2017. First, large food and beverage companies were under-pressure due to shifting consumer preferences towards healthier products and increasing price pressure from retailers. The beer category, in particular, showed signs of stagnation in developed markets, such as the United States and Europe. Moreover, several major trends – e.g. localization of consumption and rise of cr...Desde 0,00 €
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The National Geographic Society (A) (Spanish version)
Garvin, David A.; Knoop, Carin-IsabelCaso HBS-317S02Dirección estratégicacreating a senior management position responsible for e-commerce to coordinate web-based offerings and outreach across the Society's various departments, transition NGS from its many disparate and independent direct mail efforts to a more integrated and strategic e-commerce strategy, and leverage the NGS relationship with its members-currently defined as magazine subscribers, since a subscription comes with Society membership. Putting the final ...Desde 8,20 €
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Minted in 2017: Designing a Profitable Brand
Siegel, R; Kuyel, SCaso SGSB-SM275-EDirección estratégicaMariam Naficy (Minted CEO) and Melissa Kim (Minted COO) have grown the company to become a leader in the online printed cards, independent design and art market segments. As the business has continued to scale they wrestle with simultaneously growing their existing business while also looking at expanding into new markets, all the while keeping their existing customer base engaged. The case highlights the difficult decisions management faces in d...Desde 8,20 €
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Axel Springer in 2016: From Transformation to Acceleration - Teaching Note
Burgelman, R; Siegel, R; Kissick, RNota del Instructor SGSB-E610TN-EIniciativa emprendedoraAs of 2016, Mathias Döpfner, chief executive officer (CEO) of Axel Springer SE, had successfully transitioned the German publishing house through a major digital transformation in the world of journalism. Given the massive disruption that had occurred over the previous two decades with how people consumed news, this was no small feat. During this time, many newspapers, magazines, and journals failed to keep up with the rapidly changing industry...Desde 0,00 €