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How Harman Changed Its Engineering Culture: Reshaping a Company to Innovate and Grow in Emerging Markets
Govindarajan, Vijay; Trimble, ChrisCapítulo de Libro HBS-9210BC-EChapter 9 of "Reverse Innovation: Create Far from Home, Win Everywhere" shows how auto entertainment maker Harman created a simpler, more scalable core architecture--a complete departure from its usual level of technical sophistication--thereby meeting the future needs of the company. And it did all this by developing a cheaper product with the potential to stimulate Harman's growth where the opportunities were greatest: in emerging markets. *Abo...Desde 8,20 €
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A Brief Note on Difficult Discussions Between Doctors and Patients
Grousbeck, H. I.; Prober, C. G; Tauber, AlexanderCaso SGSB-ETH11-EA Brief Note on Difficult Discussions Between Doctors and Patients provides students with a framework to help them think about how to have such discussions. The framework has three parts: 1.Desde 8,20 €
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The CEO's Role in Business Model Reinvention (Spanish version)
Govindarajan, Vijay; Trimble, ChrisArtículo HBS-R1101HLiderazgo y Dirección de personasMany corporations become too comfortable with their existing business models and neglect the necessary work of radically reinventing them. The authors map out an alternative in their "three boxes" framework. They argue that while a CEO manages the present (box 1), he or she must also selectively forget the past (box 2) in order to create the future (box 3). Infosys chairman N.R. Narayana Murthy mastered the three boxes to reinvigorate his compan...Desde 8,20 €
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Two Interpersonal Challenges
Grousbeck, H. I.; Prober, C. G; Tauber, AlexanderCaso SGSB-ETH12-EThis case uses two important examples based at the Stanford Hospital. In the first, Joe Kelly is diagnosed with fast-growing lung cancer and must quickly go through a series of chemotherapy. Joe’s path includes discussions with his wife, son, and doctor about his prognosis and treatment. While Joe believes he is cured after the first round of chemotherapy, the doctor must communicate that the chance of relapse is high. In the second example, Ti...Desde 8,20 €
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Dr. Curley's Perfect Storm
Grousbeck, H. I.; Prober, C. G; Tauber, AlexanderCaso SGSB-ETH10-EDr. Curley is an obstetrician that deals with a very difficult birth of the new Santorini child. The Santorinis have been through a stillbirth, and upon getting pregnant again, extreme cautions are taken to ensure the safety and health of their new child. This case takes the reader through the difficult decisions that must be made by the doctor and family as “a perfect storm” of birthing complications ensues. The Santorini’s son is born with dow...Desde 8,20 €
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Stop the Innovation Wars
Govindarajan, Vijay; Trimble, ChrisArtículo HBS-R1007F-ESpecial teams dedicated to innovation initiatives inevitably run into conflict with the rest of the organization. The people responsible for ongoing operations view the innovators as undisciplined upstarts. The innovators dismiss the operations people as bureaucratic dinosaurs. It's natural to separate the two warring groups. But it's also dead wrong, say Tuck Business School's Govindarajan and Trimble. Nearly all innovation initiatives build on ...Desde 8,20 €