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Fitbit
Herzlinger, Regina E.; Snively, Christine; Mehta, SarahCaso HBS-317007-EConocimiento y comunicaciónIn 2019, Fitbit lost its leadership in the wearable sensor market to Apple and to cheaper alternatives. Why did it lose its market position? How will the proposed acquisition affect it and Google?Desde 8,20 €
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The Transformation of Microsoft
Foley, C. Fritz; Mayfield, E. Scott; Boland, F. KatelynnCaso HBS-218048-EFinanzasIn early 2015, Amy Hood, CFO of Microsoft, and the rest of the senior leadership team faced a set of fundamental choices. The firm had opportunities to serve customers in ways that would be associated with higher growth but lower margin. Some of these oppDesde 8,20 €
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NYC311
Kontokosta, Constantine E.; Weiss, Mitchell B.; Snively, Christine; Gulick, SarahCaso HBS-818056-EIniciativa emprendedoraJoe Morrisroe, executive director for NYC311, had some gut instincts but no definitive answer to the question he was just asked by one of the Mayor's deputies: "Are some communities being underserved by 311? How do we know we are hearing from the right people?" Founded in 2003 as a phone number for residents to dial (311) from a landline for information on city services and to log complaints, the city launched a 311 website and mobile app in 2009...Desde 8,20 €
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Mobile Broadband and the Telecommunications Industry in 2011
Applegate, Lynda M.; Herman, Kerry; Snively, ChristineCaso HBS-814009-EIniciativa emprendedoraMobile broadband carriers provide network access to the Internet for a range of devices (typically portable or mobile), including consumer devices such as smartphones, tablets and E-Readers, but also a host of new emerging devices. Mobile broadband networks enable data to travel in packets over telecommunication (telecom) companies' wireless (or cellular) networks. The number of worldwide mobile cellular subscriptions reached 6 billion in 2011, r...Desde 8,20 €
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WL Ross and Plascar
Foley, C. Fritz; Meyer, LinneaCaso HBS-209091-EFinanzasHow can distressed investors take advantage of the procedures governing an international bankruptcy? Wilbur L. Ross, chairman and CEO of the private equity firm WL Ross & Co., LLC, has the opportunity to bid for debt and equity claims on Plascar Industria e Comercio Ltda., the Brazilian subsidiary of the bankrupt global auto components company Collins & Aikman Corp. In evaluating this opportunity, students must analyze Ross's strategy to reshape ...Desde 8,20 €
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Noble Group (Spanish Version)
Foley, C. Fritz; Shih-ta Chen, Michael; Johnson, Matthew; Meyer, LinneaCaso HBS-213S02Finanzas¿Qué papel desempeña la financiación del comercio para facilitar la gestión global de la cadena de suministro? Richard S. Elman, fundador y CEO de Noble Group Ltd., una globales materias primas empresa comercial con sede en Hong Kong, debe reunir capital para apoyar las necesidades de capital de trabajo e inversión de la empresa. En la evaluación de lo que significa Elman debe reunir capital, los estudiantes deben tener en cuenta las cuestiones r...Desde 8,20 €
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Faber-Castell (B)
Raffaelli, Ryan L.; Snively, ChristineCaso HBS-417030-ELiderazgo y Dirección de personasSupplement to case 417010.Desde 5,74 €
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Wake Up Call
Fubini, David G.; Snively, ChristineCaso HBS-418001-ELiderazgo y Dirección de personasIn 1993, three consultants at different stages in their careers must decide how to respond to what they considered to be unethical behavior from a partner at their firm. They each considered the potential consequences of reporting a senior colleague and the impact it could have on their careers.Desde 8,20 €
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Bigbelly
Weiss, Mitchell B.; Snively, ChristineCaso HBS-816005-EIniciativa emprendedoraTo accelerate Bigbelly's sales growth and its "smart cities" positioning, its CEO planned to shift his company from equipment sales to a subscription service. Jack Kutner hoped to re-position Bigbelly's solar-powered trash compacting stations beyond trash and recycling and use them also to provide public space Wi-Fi, advertising, and urban intelligence sensors. "One year from now we will no longer sell any machines," Kutner planned to tell the co...Desde 8,20 €
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Ghurka
Alvarez, Jose B.; Salmon, Walter J.; Snively, ChristineCaso HBS-514078-EGhurka was a 38-year-old luxury leather goods brand that specialized in leather and twill luggage, handbags, and accessories. Brightwork Brand Holdings Corp. acquired it as an asset purchase in 2011. Ghurka, under CEO John Reuter, worked to re-launch the brand with a ten-year, three-phase growth plan. The company aimed to be profitable by 2016. Management worked to address challenges surrounding the role of wholesaling, Ghurka's advertising strat...Desde 8,20 €