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Making Financial Markets Work For Consumers
Campbell, John Y.; Jackson, Howell E.; Madrian, Brigitte C.; Tufano, PeterArtículo HBS-R1107B-EEconomíaIn 2010, the Dodd-Frank Wall Street Reform and Consumer Protection Act created a new federal agency, the Consumer Financial Protection Bureau, to improve the functioning of consumer financial services markets. The Bureau is scheduled to open its doors in July 2011. Its first director will be responsible not only for setting the policy direction of the agency but also for establishing its organizational structure and management climate. In this op...Desde 8,20 €
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H&R Block 2006
Tufano, Peter; Roy, Arijit; McClintock, EmilyCaso HBS-307091-EFinanzasMark Ernst, the Chairman, CEO and President of H&R Block, has to decide how to respond to a competitive threat posed by a competitor's refund lending product. Block is the largest U.S. tax preparation firm, which competes not only on its tax preparation services, but also through the provision of related financial services. A rival offers a pre-season refund lending product that has drawn away Block customers. Ernst feels that the product as stru...Desde 8,20 €
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Teach Workers About the Perils of Debt
Lusardi, Annamaria; Tufano, PeterArtículo HBS-F0911A-ELiderazgo y Dirección de personasMost consumers don't understand how interest rates work and can't make sound decisions about borrowing. So wouldn't employees be better served by company programs that ventured beyond retirement planning and helped them stop pouring money into credit card fees and payments?Desde 8,20 €
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Swoon: Mixing Up the Perfect Marketing Cocktail
Sheri Lambert; Marilyn AnthonyCaso IVEY-W25613-EMarketingTwo women entrepreneurs' early-stage company achieved notable success when they introduced an innovative zero-sugar product into the highly competitive beverage market. After navigating a rebrand, the co-founders were poised to scale their company throughDesde 8,20 €
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Opera Philadelphia: Segmentation Strategies for Changing Markets - Teaching Note
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertNota del Instructor IVEY-8B19A039-EMarketingTeaching note for product 8B19A039.Desde 0,00 €
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Sustainability through Simply Good Jars - Teaching Note
Sheri Lambert; Sara HonovichNota del Instructor IVEY-W28632-EDirección estratégica, MarketingTeaching note for product W28631.Desde 0,00 €
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Insomnia Cookies: Owning the Night through Research & 'Doughvelopment' - Teaching Note
Sheri LambertNota del Instructor IVEY-W30427-EDirección estratégica, MarketingTeaching note for product W30426.Desde 0,00 €
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Longevity Wines: Fermenting Inclusion for Black Wine Entrepreneurs - Teaching Note
Sheri Lambert; Brooke Reavey; Monique BellNota del Instructor IVEY-W30136-EDirección estratégica, MarketingTeaching note for product W30135.Desde 0,00 €
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L'Oréal USA: Digitally Optimizing Consumer Insights - Teaching Note
Dennis Paris; Sheri Lambert; Amy LavinNota del Instructor IVEY-8B21A012-EMarketingTeaching note for product 9B21A012.Desde 0,00 €
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Soom Foods: Zooming Out for A Booming Supply Chain - Teaching Note
Neha Mittal; Sheri Lambert; Sara HonovichNota del Instructor IVEY-W27964-EDirección estratégicaTeaching note for product W27963.Desde 0,00 €