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Future of Analytical Competition: Approaches Driven by Technology, Human Factors, and Business Strategy
Davenport, Thomas H.; Harris, Jeanne G.Capítulo de Libro HBS-2205BC-EIn this chapter, the authors explore what analytical competitors of the future will be doing differently, addressing approaches driven by technology, those involving human capabilities, and those involving changes in business strategy. This chapter was originally published as Chapter 9 of "Competing on Analytics."Desde 8,20 €
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Architecture of Business Intelligence: Aligning a Robust Technical Environment with Business Strategies
Davenport, Thomas H.; Harris, Jeanne G.Capítulo de Libro HBS-2202BC-EWhile improvements in technology's ability to store data can be astonishing, most organization's ability to manage, analyze, and apply data has not kept pace. In this chapter, the authors identify the technology, data, and governance processes needed for analytical competition. This chapter was originally published as Chapter 8 of "Competing on Analytics."Desde 8,20 €
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Embed Analytics in Business Processes: A How-To Guide
Davenport, Thomas H.; Harris, Jeanne G.; Morison, RobertCapítulo de Libro HBS-5751BC-EDirección estratégicaIf you really want to put analytics to work in your organization, you need to make them an integral part of everyday business decisions and business processes. A cross-functional process perspective enables you to appreciate how different parts of the business work together (or fail miserably in doing so) and to identify all the ways analytics might be used to create a better outcome for the enterprise. In this chapter, the authors of Competing o...Desde 8,20 €
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Toward More Analytical Decisions and Better Results: An Overview of What Analytics Can and Cannot Do for You
Davenport, Thomas H.; Harris, Jeanne G.; Morison, RobertCapítulo de Libro HBS-5759BC-EDirección estratégicaLife would be a lot simpler if putting analytics to work could be accomplished by executive decree alone. But like anything worthwhile, making your business thoroughly analytical takes effort and thought - and beginning with the end in mind. As the devoted users of analytics say, "All the analytics in the world won't help unless we use them to make and execute better decisions." This chapter, by the authors of the groundbreaking Competing on Anal...Desde 8,20 €
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Managing Analytical People: Cultivating the Scarce Ingredient That Makes Analytics Work
Davenport, Thomas H.; Harris, Jeanne G.Capítulo de Libro HBS-2201BC-EWhen most people visualize business analytics, they think of computers, software, and printouts or screens full of numbers. What they should be envisioning, however, are their fellow human beings. This chapter addresses the most important factor in making a company analytical: its people. This chapter was originally published as Chapter 7 of "Competing on Analytics."Desde 8,20 €
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Leadership: The Deciding DELTA Factor--The Human Element Behind Analytical Mastery
Davenport, Thomas H.; Harris, Jeanne G.; Morison, RobertCapítulo de Libro HBS-5745BC-EDirección estratégicaThere is no doubt that to be a full-fledged analytical competitor, you need the CEO in your corner. However, there is also no doubt that almost any employee can move an organization in a more analytical direction. In this chapter you will learn how you can make your organization more analytical, advocate for more fact-based decision making, and encourage your employees to become analytical leaders themselves, regardless of your position. By descr...Desde 8,20 €
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Dark Side of Customer Analytics (HBR Case Study)
Davenport, Thomas H.; Harris, Jeanne G.Artículo HBS-R0705X-EDirección estratégicaHealth insurer IFA and grocery chain ShopSense have formed an intriguing partnership, but it threatens to test customers' tolerance for sharing personal information. For years, IFA's regional manager for West Coast operations, Laura Brickman, had been championing the use of customer analytics--drawing conclusions about consumer behaviors based on patterns found in collected data. She came away from a meeting with the grocer's analytics chief, Ste...Desde 8,20 €
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Dark Side of Customer Analytics (Commentary for HBR Case Study)
Davenport, Thomas H.; Harris, Jeanne G.; Jones, George L.; Lemon, Katherine N.; Norton, David P.; McCallister, Michael B.Artículo HBS-R0705Z-EDirección estratégicaHealth insurer IFA and grocery chain ShopSense have formed an intriguing partnership, but it threatens to test customers' tolerance for sharing personal information. For years, IFA's regional manager for West Coast operations, Laura Brickman, had been championing the use of customer analytics--drawing conclusions about consumer behaviors based on patterns found in collected data. She came away from a meeting with the grocer's analytics chief, Ste...Desde 8,20 €
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Dark Side of Customer Analytics (HBR Case Study and Commentary)
Davenport, Thomas H.; Harris, Jeanne G.; Jones, George L.; Lemon, Katherine N.; Norton, David P.; McCallister, Michael B.Artículo HBS-R0705A-EDirección estratégicaHealth insurer IFA and grocery chain ShopSense have formed an intriguing partnership, but it threatens to test customers' tolerance for sharing personal information. For years, IFA's regional manager for West Coast operations, Laura Brickman, had been championing the use of customer analytics--drawing conclusions about consumer behaviors based on patterns found in collected data. She came away from a meeting with the grocer's analytics chief, Ste...Desde 8,20 €