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Forging Management 2.0
Hamel, Gary; Breen, BillCapítulo de Libro HBS-2523BC-EIsolated initiatives and one-time projects are no substitute for a sustained, companywide campaign of breakthrough management innovation. This chapter is designed to help you sketch out a blueprint for making management innovation less of an aberration and more of a systematic capability. This chapter was originally published as chapter 11 of "The Future of Management."Desde 8,20 €
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Las Industrias Creativas: La Promesa de la Tecnología Digital
Elberse, AnitaCaso HBS-514S13MarketingSin abstracto.Desde 8,20 €
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Cambio en Whirlpool Corporation (C)
Rivkin, Jan W.; Leonard, Dorothy; Hamel, GaryCaso HBS-706S47Dirección estratégicaComplementa el caso (A).Desde 5,74 €
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The Video-Streaming Wars in 2019: Can Disney Catch Netflix, Teaching Note
Elberse, AnitaNota del Instructor HBS-520129-EConocimiento y comunicaciónTeaching note for case 519094.Desde 0,00 €
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Harnessing Everyday Genius
Hamel, Gary; Zanini, MicheleArtículo HBS-R2004F-EDirección estratégicaThe view of manual employees as mindless machines dates back to the Industrial Revolution, when most workers were poorly educated, and was entrenched by Frederick Taylor, whose bureaucratic model institutionalized a caste system of thinkers and doers thatDesde 8,20 €
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The End of Bureaucracy
Hamel, Gary; Zanini, MicheleArtículo HBS-R1806C-ELiderazgo y Dirección de personasWhile most business leaders recognize that bureaucracy squashes initiative, risk taking, and creativity, it continues to thrive. In a complex global environment, it's seen as a necessary coping mechanism. Many look to start-ups for an answer. But the most promising solution may have emerged in an unlikely place: the world's largest appliance maker, Haier. Under a renegade CEO, it has been divided into 4,000 self-managing microenterprises. About 2...Desde 8,20 €
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Ferguson's Formula
Elberse, Anita; Ferguson, AlexArtículo HBS-R1310G-EWhen Alex Ferguson took over as manager of the English football team Manchester United, the club was in dire straits: It hadn't won a league title in nearly 20 years and faced a very real threat of being relegated to a lower division. In 26 seasons under Ferguson, United won 38 domestic and international trophies--giving him nearly twice as many as any other English club manager--and became one of the valuable franchises in sports. In 2012, durin...Desde 8,20 €
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Moon Shots for Management
Hamel, GaryArtículo HBS-R0902H-EIn May 2008, a group of management scholars and senior executives worked to define an agenda for management during the next 100 years. The so-called renegade brigade, led by Gary Hamel, included academics, such as C.K. Prahalad, Peter Senge, and Jeffrey Pfeffer; new-age thinkers, like James Surowiecki; and progressive CEOs, such as Whole Foods' John Mackey, W.L. Gore's Terri Kelly, and IDEO's Tim Brown. What drew them together was a set of shared...Desde 8,20 €
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Should You Invest in the Long Tail
Elberse, AnitaArtículo HBS-R0807H-EMarketingThe blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their lists. But online retailing and the digitization of information goods have changed the commercial landscape: Virtual shelf space is infinite, consumers can sear...Desde 8,20 €