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AB InBev, Carling Black Label, and Femicide in South Africa (B)
Parmar, Bidhan L.; Mead, JennyCaso DARDEN-E-0426-EÉtica empresarial y Responsabilidad Social CorporativaAfter much research and discussion about where the company's responsibility lay in addressing the alarming issues of femicide and violence against women, the leadership of the South African Breweries (SAB) and the African branch of Anheuser-Busch InBev (AB InBev) decided to form a partnership and launch a movement and campaign, #NoExcuse. For the campaign, the company partnered with, among others, the consortium, Takuwani Riime (which meant "let ...Desde 5,74 €
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Santander's Acquisition of Abbey: Banking across Borders, Teaching Note
Ghemawat, Pankaj; Altman, Steven A.Nota del Instructor HBS-711471-EDirección estratégicaTeaching Note for #707-485.Desde 0,00 €
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El lanzamiento de Gillette Sensor
Ghemawat, Pankaj; Esty, Benjamin C.Caso HBS-714S14Dirección estratégicaLa introducción del sistema de afeitado del sensor, uno de los lanzamientos de productos más grande nunca, Gillette forzado a reevaluar su estrategia en su afeitar y no afeitado negocio. Tenía que decidir si seguir adelante con el lanzamiento y si es así, ¿a qué escala. Permite el análisis de los márgenes y volúmenes tiene probabilidades de alcanzar el sensor, y las cuestiones de sostenibilidad y flexibilidad.Desde 8,20 €
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Toward a Better Future: Getting Started: Devising Better Strategies for Global Value Creation
Ghemawat, PankajCapítulo de Libro HBS-2626BC-EDirección estratégicaThis chapter takes a look at forecasts for the future of globalization, suggesting several paths for improvement, and concludes with a five-step framework for getting started by doing a global strategy audit for your business or businesses. This chapter was originally published as chapter 8 of "Redefining Global Strategy: Crossing Borders in a World Where Differences Still Matter."Desde 8,20 €
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Brand Activism at Starbucks—A Tall Order?
Cian, Luca; Parmar, Bidhan L.; Boichuk, Jeff; Craddock, JennyCaso DARDEN-M-0964-EMarketingIn April 2017, Kevin Johnson took over the reigns as CEO of Starbucks, the iconic coffee giant. He faced a number of key decisions to keep the global retail giant competitive, but one in particular loomed large. Over the last few years, Johnson’s predecessor, Howard Schultz, had increasingly used Starbucks as a progressive platform in an attempt to influence the world around its stores, whether he was aiming to smooth out race relations in the Un...Desde 8,20 €
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Rural Credit Cooperatives in India
Li, Wei; Parmar, Bidhan L.Caso DARDEN-BP-0521-EGobierno corporativoRecently, the Indian Congress asked a distinguished committee of experts to analyze and make policy recommendations about India’s Cooperative Financial Institutions (CFIs), which included organizations such as credit unions and cooperative banks. One committee member, Mohan R. Narayan, a leading economist at a prestigious Indian university, was enthusiastic about the job; it was an opportunity to help millions of rural poor and to have a positive...Desde 8,20 €