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Rise and Fall of Iridium (Spanish Version)
MacCormack, Alan; Herman, KerryCaso HBS-603S16Servicios y operacionesExamina la historia de Iridium Communications, un proveedor de servicios móviles por satélite. Se analiza la génesis de diseño técnico de Iridium, luego sigue la empresa a través de varias etapas de desarrollo. Describe los intentos de Iridium para construir una base de abonados después del lanzamiento del servicio comercial, que termina con la presentación de la compañía para el Capítulo 11 en 1999.Desde 8,20 €
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Barnes & Noble: Managing the E-Book Revolution, Teaching Note
MacCormack, Alan; Dunn, Brian Kimball; Kemerer, Chris F.Nota del Instructor HBS-614040-EServicios y operacionesTeaching Note for 613073.Desde 0,00 €
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Unite Your Senior Team
Kummerli, Bernard C.; Anthony, Scott D.; Messerer, MarkusArtículo HBS-R1806D-EDisruptive change poses existential challenges to leadership teams, raising foundational questions about aspirations, identity, and the very soul of a company. So it is no surprise that leadership teams often struggle to achieve alignment on what degree of growth is needed and what markets and types of innovations to invest in. This article provides a novel and practical road map for achieving leadership alignment. It offers tools to help executi...Desde 8,20 €
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Breaking Down the Barriers to Innovation
Anthony, Scott D.; Cobban, Paul; Nair, Rahul; Painchaud, NatalieArtículo HBS-R1906E-EConocimiento y comunicaciónTo spur innovation, businesses have spent billions on internal venture capital, incubators, and accelerators. Yet survey after survey indicates these efforts aren't producing results. Why? Because firms fail to address one major obstacle: the day-to-day habits and routines that regularly stifle innovation. These include such things as poorly run meetings, no slack capacity, few opportunities to speak up, and the notion that doing things different...Desde 8,20 €
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The New Corporate Garage
Anthony, Scott D.Artículo HBS-R1209B-EThe innovation revolution spurred by venture capitalists decades ago has created the conditions in which scale enables big companies to shift from shackling innovation to unleashing it. Three trends are behind this shift: (1) The ease of innovation and its decreasing cost mean that start-ups now face the same short-term pressures that have constrained innovation at large companies. (2) Taking a page from start-up strategy, large companies are emb...Desde 8,20 €