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A Rock and a Hard Place: The Conundrum of Online Grocery after COVID
Laseter, Timothy M.; Lert, DevinCaso DARDEN-OM-1733-EServicios y operacionesIn the aftermath of the coronavirus pandemic, US retailers were scrambling to develop a sustainable business model for e-commerce grocery (e-Grocery). By 2021, many grocers were experimenting with different omnichannel strategies, but none had proven succDesde 8,20 €
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A Rock and a Hard Place: The Conundrum of Online Grocery after COVID
Laseter, Timothy M.; Lert, DevinCaso DARDEN-OM-1733Servicios y operacionesIn the aftermath of the coronavirus pandemic, US retailers were scrambling to develop a sustainable business model for e-commerce grocery (e-Grocery). By 2021, many grocers were experimenting with different omnichannel strategies, but none had proven successful. e-Grocery presented significant challenges for brick-and-mortar retailers, and in an industry characterized by thin margins and price-conscious consumers, grocers were struggling to achie...Desde 8,20 €