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The Holland Sweetener Co. vs. NutraSweet (E) (Spanish version)
Brandenburger, Adam; Costello, Maryellen; Kou, JuliaCaso HBS-703S19Dirección estratégicaSupplements the (A) case.Desde 5,74 €
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Collective Genius
Hill, Linda A.; Brandeau, Greg; Truelove, Emily; Lineback, KentArtículo HBS-R1406G-EHow can leaders build an organization that is capable of innovating continually over time? By creating a community that is both willing and able to innovate. To be willing, the community must share a sense of purpose, values, and rules of engagement. When Luca de Meo was Volkswagen's head of marketing communication, he fostered a sense of purpose in his team by asking its members to reflect on what being part of VW meant to them; strengthened the...Desde 8,20 €
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Rethinking Negotiation
Nalebuff, Barry; Brandenburger, AdamArtículo HBS-R2106H-EDirección estratégicaFor decades, negotiators have been working out agreements by focusing on interests, not positions. But the messy problem of how to share the gains created by deals has remained unresolved--until now. The answer, argue Yale's Nalebuff and NYU's Brandenburger, lies in accurately identifying and sizing the negotiation "pie," which they define as the additional value produced by an agreement to work together. It's the value over and above the sum of ...Desde 8,20 €
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Strategy Needs Creativity
Brandenburger, AdamArtículo HBS-R1902C-EDirección estratégicaWhen business school students are taught strategy, they dutifully study mapping the five forces, for example, and drawing a value net, but they know that game-changing strategies come from somewhere more creative. To generate groundbreaking strategies, executives need tools explicitly designed to foster creativity. A number of such tools already exist, often in practitioner-friendly forms. They take their inspiration more from how our thought pro...Desde 8,20 €
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HBR's List of Audacious Ideas for Solving the World's Problems
Shiller, Robert J.; Frey, Bruno S.; Osterloh, Margit; Sala, Enric; Gibney, Bruce; Howery, Ken; Gustafson, Ellen; Majumdar, Arun; Easterbrook, Gregg; Searls, Doc; Goodman, Ellen; Porter, Wayne; Hill, Linda A.; Lineback, Kent; Khanna, Parag; Khemka, Karan; Schmidt, EricArtículo HBS-R1201B-EAs the global economy vacillates between signs of recovery and omens of collapse, businesses and governments are clamping down. But the world doesn't need austerity; it needs audacity--bold, inventive ideas that take on big problems. So HBR asked experts from a range of disciplines to propose them. Robert J. Shiller believes an innovative form of national financing can solve the global debt crisis. Enric Sala has a radical but simple idea for sav...Desde 8,20 €
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Where Are You on Your Journey?: Becoming the Great Boss You Want to Be
Hill, Linda A.; Lineback, KentCapítulo de Libro HBS-7308BC-EDirección estratégicaAre you a good boss, striving to become a great one? According to authors Linda Hill and Kent Lineback, becoming a great boss is a journey of years-not weeks or months-that requires you to master three imperatives: manage yourself, manage your network, anDesde 8,20 €
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Completing Your Journey: Learn from Your Experiences and Relationships-Assessing Your Progress Toward Becoming a Great Boss
Hill, Linda A.; Lineback, KentCapítulo de Libro HBS-7329BC-EDirección estratégicaWhere are you on your journey to becoming a great boss? How much further must you go in order to master the 3 Imperatives-manage yourself, manage your network, and manage your team? In this chapter, authors Linda Hill and Kent Lineback explain that becomiDesde 8,20 €
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Understand the Reality of Your Organization: You Need Influence to Make Your Team Effective-Why Engaging the Larger Organization Is Imperative to Becoming a Great Boss
Hill, Linda A.; Lineback, KentCapítulo de Libro HBS-7316BC-EDirección estratégicaHow savvy are you about organizations? If you're naturally inclined to seek out partners and create coalitions, you're lucky, because the failure to work effectively in organizations can derail your journey to becoming a great boss. In this chapter, authoDesde 8,20 €
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Define the Future: Manage for a World of Change-Why Leading Toward the Future Is Imperative to Becoming a Great Boss
Hill, Linda A.; Lineback, KentCapítulo de Libro HBS-7322BC-EDirección estratégicaDo you and the people you lead know where you're going? Have you defined a clear purpose and the goals you must achieve along the way? Do you keep your purpose and goals constantly in mind as you carry out your everyday work? Leading toward the future isDesde 8,20 €
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Through Your Daily Work: Bring the 3 Imperatives into Your Everyday Activities-How a Great Boss Achieves the 3 Imperatives Every Day
Hill, Linda A.; Lineback, KentCapítulo de Libro HBS-7328BC-EDirección estratégicaHow do you spend your time as a manager? Do you carefully plan what you'll do and do what you planned? Or do you find that much of your time is taken up with unplanned events that send you spiraling off in unexpected directions? The reality of managementDesde 8,20 €