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Defender Direct, Inc.: A Business of Growing Leaders
Hess, Edward D.; Glinska, GosiaCaso DARDEN-ENT-0115-EIniciativa emprendedoraDefender Direct, Inc., was a privately held company that sold and installed ADT security systems and Dish Network Satellite TV to homeowners in the United States. The president and CEO started the business out of his home in 1998. Under his leadership, Defender experienced an average annual growth rate of 60%, and in 2008 it became one of the largest security and satellite dealers in the Midwest, generating $150 million in revenues. The founder, ...Desde 8,20 €
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Amanda Tremblay at Citrine Solutions, Teaching Note
Bartlett, Christopher A.; Myers, Paul S.Nota del Instructor HBS-920562-ETeaching note for case 920561.Desde 0,00 €
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Global Wine War 2009: New World versus Old, Teaching Note
Bartlett, Christopher A.Nota del Instructor HBS-910412-EMarketingTeaching Note for [910405].Desde 0,00 €
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The China Challenge (Spanish version)
Bartlett, Christopher A.; Han, ArarCaso HBS-412S28Dirección estratégicacan she manage Chen at all, and if so, how?Desde 8,20 €
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Asea Brown Boveri (Spanish version)
Simons, Robert L.; Bartlett, Christopher A.Caso HBS-102S43Dirección estratégicaIn 1987, two European rivals--Asea AB of Sweden and BBC Brown Boveri Ltd. of Switzerland--merged to form Asea Brown Boveri. The new company employed 150,000 employees in 850 legal entities operating in 140 countries. The case describes the challenges facing Percy Barnevik--the organization's leader--and how he resolved those challenges through staffing, communicating priorities, new structural alignments, and information and reporting systems.Desde 8,20 €
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Jan Carlzon, CEO de SAS (A)
Bartlett, Christopher A.; Elderkin, Kenton W.; Feinberg, BarbaraCaso HBS-305S18Liderazgo y Dirección de personasDescribe las acciones de Jan Carlzon al asumir la responsabilidad del director general de SAS en un momento de dificultades económicas y de organización. Después de trazar el desarrollo de Carlzon como gerente, se centra en la forma en que se desarrolló, a continuación, comunica una misión estratégica clara y motivadora para convertirse en "Línea aérea de mejor empresario del mundo." Después de una recuperación espectacular, problemas de organiza...Desde 8,20 €
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Trilogy Health Services, LLC: Building a Great Service Company
Hess, Edward D.; Glinska, GosiaCaso DARDEN-ENT-0122-EIniciativa emprendedoraThis case is appropriate for teaching in the areas of entrepreneurship and managing the growth of smaller enterprises. It illustrates how an entrepreneur builds a premier service company by aligning culture, hiring practices, training, rewards, leadership, and business model.Desde 8,20 €
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Eyebobs Eyewear, Inc.
Hess, Edward D.; Glinska, GosiaCaso DARDEN-ENT-0139-EIniciativa emprendedoraThis case could be used in entrepreneurship and managing a small business courses. It describes how an entrepreneur grows her innovative idea into a successful business while managing the associated risks, pace, financing, channels of distribution, quality of manufacturing, and customer concentration. The case shows how a business grown at a slower-than-usual pace was able to survive the risks.Desde 8,20 €
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Medtronic, Inc. (A): The Garage Era
Glinska, GosiaCaso DARDEN-ENT-0101-EIniciativa emprendedoraUseful in courses on entrepreneurship, this case describes the founding and start-up years (1949–62) of Medtronic, Inc., one of the world’s leading medical-technology companies, specializing in implantable and interventional therapies. Focusing on one of the company’s cofounders, Earl Bakken, the case examines entrepreneurial thinking and principles - “effectual reasoning.” See also "What Makes Entrepreneurs Entrepreneurial?" (UVA-ENT-0065). ...Desde 8,20 €
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Octane Fitness, Inc.: The Power of Focus
Hess, Edward D.; Glinska, GosiaCaso DARDEN-ENT-0141-EIniciativa emprendedoraThis case could be used in entrepreneurship and strategy courses. It's the story of two men, already working in the physical-fitness-equipment industry, who build their own business designing and producing high-quality fitness equipment. The power of planning, strategic focus, disciplined adherence to core competencies, outsourcing, and aligning HR policies and rewards with the strategic focus are illustrated in the case.Desde 8,20 €