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Revolución digital: Redefinición de la E de GE
Bartlett, Christopher A.; Glinska, MegCaso HBS-304S18Conocimiento y comunicaciónEste caso detalla la aplicación de la iniciativa de negocio electrónico - el último de los cuatro ejes estratégicos de toda la compañía de Jack Welch. En primer lugar, se resume el proceso de cambio de 20 años que llevó Welch, que detalla las iniciativas que puso en su lugar. Después, averigua cómo Gerry Podesta, jefe de comercio electrónico en GE Plastics, implementó la nueva iniciativa. De este modo, pone de relieve cómo la "arquitectura social...Desde 8,20 €
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Key Elements for Excellence in Classroom Cases and Teaching Notes
Austin, James E.; Heskett, James L.; Bartlett, Christopher A.Caso HBS-915417-EThis document identifies the characteristics of excellent case studies and their accompanying teaching notes. The purpose is to provide guidance in preparing these educational vehicles. These guidelines were developed based on consultations with very experienced case teachers and an analysis of the elements of case studies and their teaching notes considered to be high quality by Harvard Business School faculty across departments, and on the ba...Desde 8,20 €
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Komatsu Ltd.: La Globalización del Proyecto G
Bartlett, Christopher A.Caso HBS-305S12Conocimiento y comunicaciónEste caso describe la gran transformación estratégica y organizativa a Komatsu dirigida a cambiar desde un productor con sede en Japón de equipo de construcción a una empresa verdaderamente global, con la posibilidad de aprovechar su cartera de todo el grupo de recursos y capacidades en una nueva, más diversa base de negocios. Detalles esfuerzos para construir y operaciones en el extranjero adquirir, para especializarse e integrar unidades en el ...Desde 8,20 €
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Amanda Tremblay at Citrine Solutions
Bartlett, Christopher A.; Myers, Paul S.Caso HBS-920561-EConocimiento y comunicaciónThe case focuses on Amanda Tremblay, a recent MBA with a technical background who was recruited by Citrine Software Solutions (CSS). CSS, based in Ottawa, Ontario, Canada, develops, implements, and supports software-as-a-service (SaaS) products for human resource management and associated business processes. Soon after joining, Tremblay distinguishes herself through her work on a project that analyzed the possibility of accessing a lower-priced m...Desde 8,20 €
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Nest Wealth Asset Management Inc. - Teaching Note
Chuck Grace; Andrew SartaNota del Instructor IVEY-8B17M114-EDirección estratégicaTeaching Note for product 9B17M114.Desde 0,00 €
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Levendary Cafe: The China Challenge, Teaching Note
Bartlett, Christopher A.; Han, ArarNota del Instructor HBS-4358-ETeaching Note for 4357.Desde 0,00 €
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Amanda Tremblay at Citrine Solutions, Teaching Note
Bartlett, Christopher A.; Myers, Paul S.Nota del Instructor HBS-920562-ETeaching note for case 920561.Desde 0,00 €
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Duckworth Asset Management Inc.
Chuck GraceCaso IVEY-9B09N021-EFinanzasIn October 2008, the manager of client services at Duckworth Asset Management Inc. (Duckworth), an investment firm headquartered in St. John's, Newfoundland, was preparing for a briefing with Duckworth's vice-president of investments. The vice-president had been fielding several phone calls in the past few weeks, all from clients concerned about the significant drop in global financial markets. Since its June 2008 peak, Canada's S&P/TSX had dropp...Desde 8,20 €
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Freedom's Hedge
Chuck GraceCaso IVEY-9B09N019-EFinanzasIn September 2007, the marketing manager for London Life Insurance Company's (London Life) Freedom Funds was preoccupied by thoughts of his upcoming meeting with London Life's vice-president of Marketing, Individual Retirement and Investment Services. The vice-president was concerned with the past summer's appreciation of the Canadian dollar versus the U.S. dollar. Since March of 2007, the Canadian dollar had appreciated over 10 per cent against ...Desde 8,20 €
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Powershares Exchange-Traded Funds
Chuck Grace; Samir Haji RemtullaCaso IVEY-9B10N020-EFinanzasIn early January, 2009 the president of Invesco Trimark Ltd. (Invesco Trimark) was optimistic about the year ahead, particularly when compared to the perfect storm of 2008. That year saw global investment markets in turmoil, and Invesco Trimark's mutual fund assets had plummeted to almost half its value. The president and his team had spent nearly a year working and re-working a new product launch and by 2009 thought they had developed a unique a...Desde 8,20 €