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The Random House Response to the Kindle
Anand, Bharat N.; Olson, Peter W.Caso HBS-710444-EDirección estratégicaIn early 2010, e-readers like Amazon's Kindle, and Apple's impending iPad, threatened to disrupt the book publishing industry. The case provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like Random House respond to these trends?Desde 8,20 €
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Building Starbucks Community (Spanish version)
George, William W.; McLean, Andrew N.Caso HBS-419S17Liderazgo y Dirección de personasIn 2006, Howard Schultz reflects on his leadership at Starbucks in light of its continued growth plans. Provides information on the leadership development of the protagonist, tracing his youth and education, his early business career, his acquisition of Starbucks, and its subsequent massive growth. Raises questions about leadership styles, the role of a self-authored life story in leadership, and the qualities that attract, retain, and deploy com...Desde 8,20 €
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Corporate Strategy, Module Note
Anand, Bharat N.Caso HBS-713415-EDirección estratégicaThis note provides an overview of strategies for multi-business firms. The note describes (i) what is meant by "corporate advantage", (ii) the different approaches that multi-business firms can pursue in order to create corporate advantage, (iii) the specific corporate level choices (portfolio, ownership, and organizational choices) that firms make, (iv) certain principles that characterize effective corporate level strategy, and (v) reasons why ...Desde 8,20 €