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EasyLife: Developing a Regional E-Commerce Platform
Miao Cui; Xin Li; Yan Zhao; Sitara Aziz; Yupan Guo; Linhai GuoCaso IVEY-9B17M032-EDirección estratégica, Iniciativa emprendedoraAfter several years of effort, Dalian Zhongding Information Co. (DZI) had become the leading prepaid card distributor in Liaoning Province. When government regulations and the rise of online third-party payment options sent the prepaid card business into decline, DZI transformed itself into an online intermediary by building a regional e-commerce platform offering fast home delivery, mainly of supermarket products. Despite its marketing efforts, ...Desde 8,20 €
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Love Inventory: Business Ecosystem Governance of an E-commerce Platform
Miao Cui; Luya Xing; Lili Cui; Xin Li; Yaozhou Zheng; Shuwen LiCaso IVEY-W36316-EDirección estratégicaShanghai Zhongdan Information Technology Co. Ltd. (SZIT), established in 2017, was an e-commerce firm focusing on the flash-sales industry. Helping clothing brands clear their inventory quickly, SZIT rapidly attracted a large number of brands and successfully built a business ecosystem that included platforms, brands, shopkeepers, and consumers. To achieve success for all parties, SZIT took a series of measures to empower ecosystem members, such ...Desde 8,20 €
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Love Inventory: Business Ecosystem Governance of an E-commerce Platform - Teaching Note
Miao Cui; Luya Xing; Lili Cui; Xin Li; Yaozhou Zheng; Shuwen LiNota del Instructor IVEY-W36317-EDirección estratégicaTeaching note for product W36316.Desde 0,00 €
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China Mobile's Rural Communications Strategy, Teaching Note
Kirby, William C.; McFarlan, F. WarrenNota del Instructor HBS-311060-ETeaching Note for 309034.Desde 0,00 €
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Sealed Air China, Teaching Note
Abrami, Regina; Kirby, William C.; McFarlan, F. WarrenNota del Instructor HBS-310088-ETeaching Note for [308051].Desde 0,00 €
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China Netcom: Corporate Governance in China (A) and (B), Teaching Note
Abrami, Regina; Kirby, William C.; McFarlan, F. WarrenNota del Instructor HBS-311018-ETeaching Note for 308027 and 308091.Desde 0,00 €
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Gome Electronics: Evolving the Business Model
McFarlan, F. Warren; Kirby, William C.; Abrami, ReginaCaso HBS-308026-EAfter 20 years of expansion, Gome Electronics has become China's largest consumer electronics retailer. It has opened stores in almost every province in China, acquired some of its competitors, and went public in Hong Kong. However, it has begun to experience a slowdown in growth as sales per-square-meter have declined. The company is now being challenged to develop new ideas for growth, including experimenting with its product mix, renegotiating...Desde 8,20 €
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Why China Can't Innovate
Abrami, Regina; Kirby, William C.; McFarlan, F. WarrenArtículo HBS-R1403J-EChina has no lack of entrepreneurs, market demand, or wealth, but can the country succeed in its quest to become the world's innovation leader? For nearly 40 years, the government has been establishing research programs and high-tech zones, encouraging domestic firms to boost their innovation capacity, and helping colleges and universities flourish. Recently it declared its intention to transform China into "an innovative society" by 2020 and a w...Desde 8,20 €
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Li & Fung 2006
McFarlan, F. Warren; Kirby, William C.; Manty, Tracy YuenCaso HBS-307077-EServicios y operacionesDescribes the opportunities and strategy facing one of the most innovative global supply-chain companies, and the strategy it has chosen to deal with the expanding demand for its services. Li & Fung links thousands of factories in India, China, and elsewhere to nearly a thousand large retailers, primarily in the U.S. and Europe. It basically does the supply-chain job faster and more accurately with the aid of a sophisticated information system th...Desde 8,20 €
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Esquel Group: Integrating Business Strategy and Corporate Social Responsibility
McFarlan, F. Warren; Kirby, William C.; Manty, Tracy YuenCaso HBS-307076-EConocimiento y comunicaciónFocuses on the experience of China's largest shirt manufacturer in managing various aspects of government relations in China. Identifies a wide variety of social initiatives it has undertaken.Desde 8,20 €