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The Dragonfly Project: Team E: NGOs for Freedom of Speech
Giacomini, Aurélia; Serra Parri, Fernando; de la Cierva, YagoCaso DPO-791-EConocimiento y comunicación, Ética empresarial y Responsabilidad Social Corporativa, Tecnologías de la informaciónIn 2010, Google decided to suspend the version of its search engine that was operating in China, due to accusations of collusion with an authoritarian government, which censored searches based on ideological and political criteria. Eight years later, the American company - which had changed its name to Alphabet - began secret negotiations with the Chinese government, to return with a government-approved version known as the "Dragonfly Project." ...Desde 8,20 €
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Liderando en una crisis: Donaciones tóxicas al MIT (B)
Armstrong, Angus; de la Cierva, YagoCaso DPO-755Conocimiento y comunicación, Ética empresarial y Responsabilidad Social Corporativa, Liderazgo y Dirección de personasEn 2019, los medios revelaron que el Media Lab del MIT estaba aceptando donaciones de alguien rico que había sido condenado por mala conducta sexual, y, más recientemente, como depredador en serie. Las partes interesadas internas y externas reaccionaron con desprecio e ira. La primera reacción del Media Lab fue insuficiente, y su director tuvo que dimitir. El problema pasó, entonces, al presidente del MIT. La Parte B cubre las iniciativas de recu...Desde 5,74 €
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Liderando en una crisis: Donaciones tóxicas al MIT (A)
Armstrong, Angus; de la Cierva, YagoCaso DPO-754Conocimiento y comunicación, Ética empresarial y Responsabilidad Social Corporativa, Liderazgo y Dirección de personasEn 2019, los medios revelaron que el Media Lab del MIT estaba aceptando donaciones de alguien rico que había sido condenado por mala conducta sexual, y, más recientemente, como depredador en serie. Las partes interesadas internas y externas reaccionaron con desprecio e ira. La primera reacción del Media Lab fue insuficiente, y su director tuvo que dimitir. El problema pasó, entonces, al presidente del MIT. La Parte B cubre las iniciativas de recu...Desde 8,20 €
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How to Get Unstuck
McGrath, Rita Gunther; MacMillan, Ian C.Artículo HBS-F0905A-ELiderazgo y Dirección de personasTwo professors who have studied how leaders regain momentum in uncertain times suggest four ways to get your employees to face their fear, outrun hesitant competitors, and seize advantage.Desde 8,20 €
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Sustaining Discovery-Driven Growth
McGrath, Rita Gunther; MacMillan, Ian C.Capítulo de Libro HBS-3075BC-EThe challenge of introducing discovery-driven planning to an organization isn't met necessarily just because a critical mass of people are using a few of the tools. Certain structures and practices are necessary to support the process and to sustain a discovery-driven mindset. These are outlined here, as well as the critical tasks of the CEO and senior team in making growth a real priority. This chapter is excerpted from "Discovery-Driven Growth:...Desde 8,20 €
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Transient Advantage
McGrath, Rita GuntherArtículo HBS-R1306C-EDirección estratégicaFor decades, the business world has been fixated on achieving sustainable competitive advantage, a position within an industry that allows a company to best its rivals over the long term. Though we can all point to organizations that have succeeded with this approach--think GE and Unilever--in today's world, the edge of most companies doesn't last long. The forces at work here are familiar: the digital revolution, disappearing barriers to entry...Desde 8,20 €
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Learning to Live with Complexity
Sargut, Gokce; McGrath, Rita GuntherArtículo HBS-R1109C-EDirección estratégicaBusiness life has always featured the unpredictable, the surprising, and the unexpected. But in today's hyperconnected world, complexity is the norm. Systems that used to be separate are now intertwined and interdependent, and knowing the starting conditions is no guide to predicting outcomes; too many continuously changing interactive elements are in play. Managers looking to navigate these difficulties need to adopt new approaches. They shoul...Desde 8,20 €
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Designing Specific Growth Initiatives: A Discovery-Driven Approach
McGrath, Rita Gunther; MacMillan, Ian C.Capítulo de Libro HBS-3070BC-EOnce corporate leadership has defined what success should look like for the whole portfolio of new initiatives it will be pursuing, the next step is to flesh out discovery-driven plans for each of the major initiatives. This chapter shows you how to connect your growth strategy and internal processes to your specific strategic initiatives and provides an example of how to start a discovery-driven plan. This chapter is excerpted from "Discovery-Dr...Desde 8,20 €
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Failing by Design
McGrath, Rita GuntherArtículo HBS-R1104E-ELiderazgo y Dirección de personasIt's hardly news that business leaders work in increasingly uncertain environments, where failures are bound to be more common than successes. Yet if you ask executives how well, on a scale of one to 10, their organizations learn from failure, you'll often get a sheepish "Two-or maybe three" in response. Such organizations are missing a big opportunity: Failure may be inevitable but, if managed well, can be very useful. A certain amount of failur...Desde 8,20 €
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Chick-fil-A: Sandwiches and cultural wars (B)
de la Cierva, Yago; Notario, EduardoCaso DPO-736-EConocimiento y comunicación, Dirección estratégica, Ética empresarial y Responsabilidad Social Corporativa, Liderazgo y Dirección de personasThe American fast-food chain Chick-fil-A suffered several boycotts promoted by LGTBQ+ organizations after the CEO's public comments regarding his religious background and because of the company's financial support to organizations lobbying against legal recognition of same-sex marriage. The following years, the company kept growing and, at the same time, its reputation was affected. What to do next?Desde 5,74 €