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Joyus - Strategic Decisions in the Online Video Shopping Market
Matthew Wong; Darren MeisterCaso IVEY-9B16M002-EDirección estratégica, Iniciativa emprendedoraJoyus is an ambitious and high-potential company just transitioning out of start-up mode. After three years operating in the growing online video shopping marketplace, all the while developing new technology, business partnerships, and fundraising, Joyus is positioning itself for the next level. The company’s goal is to become the dominant player in the rapidly developing video-based ecommerce marketplace. The chief executive officer and her mana...Desde 8,20 €
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Karen Bruck: Growing Managers at MercadoLibre
Margolis, Joshua D.; Miguel, Fernanda; Cal, MarianaCaso HBS-421013-ELiderazgo y Dirección de personasKaren Bruck, Corporate Sales Director at MercadoLibre, Latin America's largest e-commerce platform, needs to make a decision about one of her managers, who, while analytically savvy, has an approach that does not fit in with the company's culture.Desde 8,20 €
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Susie Mulder at NIC+ZOE
Fubini, David G.; Margolis, Joshua D.; Herman, KerryCaso HBS-415043-ELiderazgo y Dirección de personasSusie Mulder must decide how to lead NIC+ZOE-the women's apparel brand she had recently joined as CEO-from its start-up phase into a disciplined growth phase. With growing revenues, a successful product line, and savvy private equity investors, NIC+ZOE seems perfectly positioned for growth, but the company is struggling to execute efficiently, and senior managers are torn about a key decision: whether to go into e-commerce or not.Desde 8,20 €
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Workplace Safety at Alcoa (A) (Spanish Version)
Clark, Kim B.; Margolis, Joshua D.Caso HBS-604S19Servicios y operacionesExamina el desafío que enfrentan los gerentes de una planta de fabricación de aluminio grande en su campaña para mejorar la seguridad en el trabajo. El CEO de la compañía ha hecho de la seguridad una prioridad. La planta ha hecho grandes progresos en la reducción de la tasa de lesiones, pero ahora se enfrenta a la necesidad de acelerar su mejora. Para ello se requiere el director de seguridad a tener en cuenta el progreso hasta la fecha y analiza...Desde 8,20 €
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Joyus - Building an Organizational Structure for Scale
Matthew Wong; Darren MeisterCaso IVEY-9B16M003-EDirección estratégica, Iniciativa emprendedoraJoyus is a growing online video shopping marketplace specializing in women’s health, beauty and fashion products. After three years of operations and having recently secured substantial funding, the company is poised for future growth. The co-founder and chief executive officer faces the difficult challenge of building the right management team and the appropriate organizational structure to support the company’s desired growth. She needs to stru...Desde 8,20 €
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Dropbox: Go-To-Market Sales Strategy
Darren Meister; Matthew WongCaso IVEY-9B17M053-EDirección estratégica, Iniciativa emprendedoraIn late 2014, Dropbox, the San Francisco-based pioneering cloud-based file storage service, was at an important stage of its growth. Its user base had expanded into hundreds of millions of users globally, and the company was expanding its service offerings to organizations. At the heart of this expansion was the ever-increasing acquisition of customers in the software-as-a-service (SaaS) model. As Dropbox targeted larger customers, it needed to c...Desde 8,20 €
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How to Bounce Back from Adversity (Spanish version)
Margolis, Joshua D.; Stoltz, Paul G.Artículo HBS-R1001ELiderazgo y Dirección de personashow to manage corporate transformation, what we understand about personal resilience, whether the United States can reclaim its leadership role in innovation and invention, and how executives in strategy and marketing are reconceiving the work they do.Desde 8,20 €
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Babcom: Opening Doors
Buell, Ryan W.; Margolis, Joshua D.; Eiran, MargotCaso HBS-418026-ELiderazgo y Dirección de personasDesde 8,20 €
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Polaris 2008
Darren Meister; Rua-Huan TsaihCaso IVEY-9B08E011-EDirección estratégica, Tecnologías de la informaciónThe chairman of Taiwan-based Polaris Securities Co. Ltd. (Polaris Securities), announced approval of Polaris' investment plans in Singapore, Vietnam and Abu Dhabi. The chairman's name was known in Taiwan as synonymous with innovation and entrepreneurship. He had experienced great success in launching an information technology strategy and related complementary assets for online stock trading and online transactions. With a prominent performance, ...Desde 8,20 €
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South African Airways (B)
Margolis, Joshua D.; Roberts, Laura Morgan; Winig, LauraCaso HBS-407024-ELiderazgo y Dirección de personasSupplements the (A) case. An abstract is not available for this product.Desde 5,74 €