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Fitbit
Herzlinger, Regina E.; Snively, Christine; Mehta, SarahCaso HBS-317007-EConocimiento y comunicaciónIn 2019, Fitbit lost its leadership in the wearable sensor market to Apple and to cheaper alternatives. Why did it lose its market position? How will the proposed acquisition affect it and Google?Desde 8,20 €
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JUUL and the Vaping Revolution
Toffel, Michael W.; Masko, John; Mehta, SarahCaso HBS-619006-EÉtica empresarial y Responsabilidad Social CorporativaIn the summer of 2018, San Francisco-based electronic cigarette (e-cigarette) maker JUUL Labs, was experiencing exponential growth. Sales of its JUUL e-cigarette had increased by 783% over the preceding year, projected revenues for 2018 topped $940 million, and the company had captured over 72% of the U.S. e-cigarette market. The company's success had thrust it into the spotlight, and JUUL Labs found itself at the center of considerable controver...Desde 8,20 €
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El mercado de capitales emergente para las organizaciones sin fines de lucro
Kaplan, Robert S.; Grossman, Allen S.Artículo HBS-R1010KConocimiento y comunicación¿Por qué es que los negocios efectiva la creación de empresas con frecuencia se convierten en gigantes corporativos, pero los nuevos efectivos sin fines de lucro rara vez llegan a escala nacional? Porque, por ejemplo Kaplan y Grossman, de Harvard Business School, los mecanismos e instituciones que el dinero canal y la información entre los donantes y las organizaciones no lucrativas no están suficientemente desarrolladas. No proporcionan datos fi...Desde 8,20 €
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SeatGeek, Teaching Note
Higgins, Robert F.; Mehta, SarahNota del Instructor HBS-819104-EDirección estratégicaThis teaching note accompanies the case "SeatGeek" (case no. 819013).Desde 0,00 €
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United Way, Teaching Note
Grossman, Allen S.Nota del Instructor HBS-310123-ETeaching Note for [310014].Desde 0,00 €
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Swizz Beatz
Groysberg, Boris; Lobb, Annelena; Mehta, SarahCaso HBS-420034-EIniciativa emprendedoraThis case explores the life and career of rapper and music producer Swizz Beatz. Set in 2019, it covers the evolution of Swizz's musical career and his new venture into the commercial art market.Desde 8,20 €
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Alicia Keys
Groysberg, Boris; Lobb, Annelena; Mehta, SarahCaso HBS-420033-EIniciativa emprendedoraThis case explores the life and career of Alicia Keys, the 15-time Grammy winning singer-songwriter and producer. Set in 2019, it covers the evolution of Keys's 18-year musical career and additional passions, including acting, entrepreneurship, social justice activism, and collecting art with her husband, rapper and music producer Swizz Beatz. Now a mother of two young sons and with no intentions of slowing down, Keys considers what the next phas...Desde 8,20 €
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Making Virtual Reality Real
Zhu, Feng; Mehta, Sarah; Lane, DavidCaso HBS-617013-EServicios y operacionesThis note describes virtual reality and augmented reality technologies, and describes the main consumer products on offer in 2016 and their manufacturers. It also surveys existing applications of virtual and augment reality technologies.Desde 8,20 €
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AEEC: Becoming an Innovation Catalyst
Applegate, Lynda M.; Weber, James; Mehta, SarahCaso HBS-317011-EDesde 8,20 €
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Youth Villages
Grossman, Allen S.; Foster, William; Ross, CatherineCaso HBS-309007-ETennessee-based nonprofit Youth Villages had an impressive record of serving emotionally and behaviorally troubled youth and their families, with higher success rates and lower costs than most child services providers. Yet expanding to offer its services on a broader scale proved challenging.Desde 8,20 €