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Sermo, Inc.
Eisenmann, Thomas R.; Nielsen, Lars P. C.Caso HBS-809142-EIniciativa emprendedoraSermo operates the leading online professional network for physicians in the United States. Doctors use Sermo free of charge to post surveys regarding diagnostic and treatment concerns and to discuss these concerns, as well as challenges with managing their practices. Sermo earns revenue by charging clients who would value early information regarding the effectiveness of new drugs and medical devices-investment managers, pharmaceutical companies,...Desde 8,20 €
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Procter & Gamble
Lorsch, Jay W.; Durante, KathleenCaso HBS-413127-ELiderazgo y Dirección de personasOn July 12, 2012, Bill Ackman's Pershing Square Capital Management announced publicly that it had purchased about $2 billion of Procter and Gamble (P&G) stock. Shares in the company closed up 3.75% the day the disclosure was made public. Ackman told the New York Times that Pershing would be a major P&G shareholder. ""We think it's an underrated stock,"" he said. ""We think there is a lot of great opportunity there."" During the next several mont...Desde 8,20 €
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Procter & Gamble (Spanish version)
Lorsch, Jay W.; Durante, KathleenCaso HBS-419S24Liderazgo y Dirección de personasOn July 12, 2012, Bill Ackman's Pershing Square Capital Management announced publicly that it had purchased about $2 billion of Procter and Gamble (P&G) stock. Shares in the company closed up 3.75% the day the disclosure was made public. Ackman told the New York Times that Pershing would be a major P&G shareholder. ""We think it's an underrated stock,"" he said. ""We think there is a lot of great opportunity there."" During the next several mont...Desde 8,20 €