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Confidential Instructions for Cly Entman (Spanish version)
Larkin, Ian I.; Movius, HallamCaso HBS-918S26Dirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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Confidential Instructions for Connie Sultant "New media" Consultant (Spanish version)
Larkin, Ian I.; Movius, HallamCaso HBS-918S27Dirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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Confidential Instructions for Price Down Procurement Consultant, Down Consulting (Spanish version)
Larkin, Ian I.; Movius, HallamCaso HBS-918S30Dirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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V-Cola: Confidential Instructions for Cly Entman
Larkin, Ian I.; Movius, HallamCaso HBS-912045-EDirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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V-Cola: Confidential Instructions for Connie Sultant "New media" Consultant
Larkin, Ian I.; Movius, HallamCaso HBS-912046-EDirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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Confidential Instructions for Mark Ketting Chief Marketing Officer, Trek Beverages (Spanish version)
Larkin, Ian I.; Movius, HallamCaso HBS-918S28Dirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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V-Cola: Confidential Instructions for Cash Adman Chief Financial Officer, Chikara Advertising
Larkin, Ian I.; Movius, HallamCaso HBS-912044-EDirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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V-Cola: Confidential Instructions for Mark Ketting Chief Marketing Officer, Trek Beverages
Larkin, Ian I.; Movius, HallamCaso HBS-912047-EDirección estratégicaThis is information for one of the six roles to be used in the V-Cola negotiation exercise. Please see V-Cola General Instructions (912043) and Teaching note (912042) for full information.Desde 8,20 €
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Best of Intentions (HBR Case Study and Commentary)
Loury, Glenn C.; Humphreys, John; Thomas, David A.; Morris, Herman , Jr.; Koehn, Daryl; Leung, AliciaArtículo HBS-R0207A-ELiderazgo y Dirección de personasCynthia Mitchell has finally gotten a plum management opportunity at AgFunds, a Houston-based company that provides financial services to farmers and farmer-owned cooperatives. Peter Jones, regional vice president, has recruited Cynthia to revive the Arkansas district, which has been losing customers for 15 years. The sales force there isn't bad; it's just been poorly managed by an indifferent boss for too long. Still, Cynthia knows she'll need a...Desde 8,20 €
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El caso HBR: Un ardid grande como un toro
Humphreys, John; Ahmed, Zafar U.; Pryor, MildredArtículo HBS-R0905BMarketingCuando Chris Knox, un vendedor especializado en la parte superior Fleet Services, voluntarios para ir tras el negocio de Armadillo Gas & Power, decide probar un nuevo enfoque. Después de todo, nadie más del SFS ha tenido éxito con Dale Landry, director financiero de Armadillo. Knox se presenta en el rancho de Landry, pide a fotografiar su amada toro, presenta la foto como un regalo a la esposa de Landry, y los ingenieros de varios otros encuentro...Desde 8,20 €