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Fasten: Challenging Uber and Lyft with a New Business Model
Zhu, Feng; Acocella, AngelaCaso HBS-616062-EServicios y operacionesFasten, a new ridesharing start-up in Boston, entered the scene in September 2015 hoping its unique vision of transparency for both driver and passenger and strategy to keep riders' fares low and charge drivers a flat $0.99 fee per ride as opposed to the 20-30% commission charged by its competition, would help differentiate it and gain the necessary traction in an ostensibly concentrated market between Uber and Lyft. Despite both Uber's and Lyft'...Desde 8,20 €
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Planetary Resources Inc., Property Rights, and the Regulation of the Space Economy (Spanish Version)
Weinzierl, Matthew C.; Acocella, AngelaCaso HBS-720S16EconomíaPlanetary Resources, Inc. (PRI) tenía una negrita, algunos dijeron loco, visión: asteroides de minas. Uno podría haber supuesto que el desarrollo de la tecnología adecuada sería el mayor desafío que enfrenta PRI. Pero incluso si la nueva compañía podría desarrollar y desplegar la imagen sofisticada, prospección y capacidades de comunicación necesarias para la minería de asteroides, el éxito dos obstáculos adicionales significaba no estaba garanti...Desde 8,20 €
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Schon Klinik: Eating Disorder Care
Porter, Michael E.; Stanton, Emma; Hohman, Jessica A.; Stowell, CalebCaso HBS-712475-EDirección estratégicaThe Schon Klinik is a private, for-profit German hospital group trying to establish itself as a premium health care provider in a competitive German market. The case details Schon Klinik's founding, its early focus on measurement and improvement, and the design and implementation of a system-wide structure for measuring and reporting actual health outcomes. The case details the care cycle for eating disorder patients and highlights the role outco...Desde 8,20 €
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Pitney Bowes: Employer Health Strategy
Porter, Michael E.; Baron, Jennifer F.Caso HBS-709458-EServicios y operacionesPitney Bowes, a Fortune 500 mail and document management firm, offered its first health plans in the years following World War II. Over the ensuing decades, Pitney Bowes adapted its approach to employee health amid rising health care costs, shifting employer attitudes towards health benefits, and a rapidly changing policy environment. By 2008, the firm was widely regarded as an innovator in employee health, having dedicated substantial time and r...Desde 8,20 €