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Dow Corning Corp.: Business Conduct and Global Values (C) (Spanish version)
Goodpaster, Kenneth E.; Whiteside, David E.Caso HBS-320S06Assumes that the reader has also read Dow Corning Corp. (A). Presents two difficult decisions faced by Dow Corning's Business Conduct Committee. A rewritten version of an earlier case.Desde 5,74 €
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Dow Corning Corp.: Business Conduct and Global Values (B) (Spanish version)
Goodpaster, Kenneth E.; Whiteside, David E.Caso HBS-320S04Assumes that the reader has also read Dow Corning Corp. (A). Presents two difficult decisions faced by Dow Corning's Business Conduct Committee. A rewritten version of an earlier case.Desde 5,74 €
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Dow Corning Corp.: Business Conduct and Global Values (A) (Spanish version)
Goodpaster, Kenneth E.; Whiteside, David E.Caso HBS-320S03Describes the development and ongoing operation of the Business Conduct Committee of Dow Corning Corp. as an example of managing corporate values in a multinational enterprise.Desde 8,20 €
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What Are Business Models, and How Are They Built?, Module Note
Christensen, Clayton M.; Johnson, Mark W.Caso HBS-610019-EServicios y operacionesDesde 8,20 €
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Managing Product Safety: The Ford Pinto
Goodpaster, Kenneth E.; Davidson, Dekkers L.Caso HBS-383129-EPresents an accounting of Ford Motor Company's handling of a product safety controversy (1970-77) surrounding its Pinto subcompact car. May be used as part of a series, Managing Product Safety, that provides an opportunity to compare and contrast the sociDesde 8,20 €
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What Are Business Models, and How Are They Built?, Module Note (Spanish version)
Christensen, Clayton M.; Johnson, Mark W.Caso HBS-615S01Servicios y operacionesDesde 8,20 €
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International Drilling Corp. (C) (Spanish Version)
Goodpaster, Kenneth E.; Taylor, DonCaso HBS-309S06Complementa el caso (A).Desde 5,74 €
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International Drilling Corp. (B) (Spanish Version)
Goodpaster, Kenneth E.; Taylor, DonCaso HBS-309S05Complementa el caso (A).Desde 5,74 €
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International Drilling Corp. (A) (Spanish Version)
Goodpaster, Kenneth E.; Taylor, DonCaso HBS-309S04Detalla el conflicto moral experimentado por Don Taylor, un nuevo ejecutivo de alto nivel en una empresa de extracción de petróleo, cuando descubrió que la firma estaba engañando a sus inversores. ¿Qué debe hacer y cómo debe hacerlo? Presenta la aparición de las sospechas de Taylor sobre las prácticas engañosas.Desde 8,20 €
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Reinventing Your Business Model
Johnson, Mark W.; Christensen, Clayton M.; Kagermann, HenningArtículo HBS-R0812C-EDirección estratégicaThey fulfill a job to be done in a dramatically better way (as P&G did with its Swiffer mops), solve a problem that's never been solved before (as Apple did with its iPod and iTunes electronic entertainment delivery system), or serve an entirely unaddressed customer base (as Tata Motors is doing with its Nano - the $2,500 car aimed at Indian families who can't afford any other type of car and usually use motorcycles to get around). Doing so does...Desde 8,20 €