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StepSmart Fitness, Teaching Note
Dolan, Robert J.; Shapiro, Benson P.; Zalosh, AlisaNota del Instructor HBS-914510-EMarketingTeaching Note for Product #914509.Desde 0,00 €
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Milford Industries (B) (Spanish Version)
Shapiro, Benson P.; Dolan, Robert J.Caso HBS-504S30MarketingComplementa el caso (A). Una versión reescrita de una parte de una serie anterior.Desde 5,74 €
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Milford Industries (A) (Spanish version)
Shapiro, Benson P.; Dolan, Robert J.Caso HBS-502S06MarketingThe new district sales manager for a tool company must determine how to get his district "back on track." The case presents various qualitative and quantitative information on the salespeople. Teaching objectives include the specification of the tasks of a district sales manager and the sales analysis helpful to him in his job. A rewritten version of an earlier case series.Desde 8,20 €
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Dow Corning Corp.: Business Conduct and Global Values (C) (Spanish version)
Goodpaster, Kenneth E.; Whiteside, David E.Caso HBS-320S06Assumes that the reader has also read Dow Corning Corp. (A). Presents two difficult decisions faced by Dow Corning's Business Conduct Committee. A rewritten version of an earlier case.Desde 5,74 €
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Dow Corning Corp.: Business Conduct and Global Values (B) (Spanish version)
Goodpaster, Kenneth E.; Whiteside, David E.Caso HBS-320S04Assumes that the reader has also read Dow Corning Corp. (A). Presents two difficult decisions faced by Dow Corning's Business Conduct Committee. A rewritten version of an earlier case.Desde 5,74 €
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Dow Corning Corp.: Business Conduct and Global Values (A) (Spanish version)
Goodpaster, Kenneth E.; Whiteside, David E.Caso HBS-320S03Describes the development and ongoing operation of the Business Conduct Committee of Dow Corning Corp. as an example of managing corporate values in a multinational enterprise.Desde 8,20 €
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StepSmart Fitness
Dolan, Robert J.; Shapiro, Benson P.; Zalosh, AlisaCaso HBS-914509-EMarketingStepSmart Fitness, a manufacturer of exercise equipment, is undergoing a sweeping reorganization. The new CEO has terminated the District Sales Director and Regional VP and promoted 30-year-old Benjamin Cooper to manage the underperforming New England district. A first-time manager with no one to train him or explain the causes of the district's underperformance, Cooper has 10 weeks to diagnose the problems and make recommendations that will ensu...Desde 8,20 €
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StepSmart Fitness (Spanish version)
Dolan, Robert J.; Shapiro, Benson P.; Zalosh, AlisaCaso HBS-916S09MarketingStepSmart Fitness, a manufacturer of exercise equipment, is undergoing a sweeping reorganization. The new CEO has terminated the District Sales Director and Regional VP and promoted 30-year-old Benjamin Cooper to manage the underperforming New England district. A first-time manager with no one to train him or explain the causes of the district's underperformance, Cooper has 10 weeks to diagnose the problems and make recommendations that will ensu...Desde 8,20 €
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Managing Product Safety: The Ford Pinto
Goodpaster, Kenneth E.; Davidson, Dekkers L.Caso HBS-383129-EPresents an accounting of Ford Motor Company's handling of a product safety controversy (1970-77) surrounding its Pinto subcompact car. May be used as part of a series, Managing Product Safety, that provides an opportunity to compare and contrast the sociDesde 8,20 €
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International Drilling Corp. (C) (Spanish Version)
Goodpaster, Kenneth E.; Taylor, DonCaso HBS-309S06Complementa el caso (A).Desde 5,74 €