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Zola
Foster, G; Rosenthal, SCaso SGSB-E623-EIniciativa emprendedoraThe case describes the journey of Zola, an online wedding registry designed to greatly improve the clunky and impersonal wedding registry process. With innovative features such as group gifting, scheduled delivery, and honeymoon donations, Zola was described as the registry for Millenials. As the company achieved significant traction and looked to scale, it had to choose from three distinct strategic growth paths to pursue: 1) become the go-to ...Desde 8,20 €
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Zola - Teaching note
Foster, G; Rosenthal, SNota del Instructor SGSB-E623TN-EIniciativa emprendedoraThe case describes the journey of Zola, an online wedding registry designed to greatly improve the clunky and impersonal wedding registry process. With innovative features such as group gifting, scheduled delivery, and honeymoon donations, Zola was described as the registry for Millenials. As the company achieved significant traction and looked to scale, it had to choose from three distinct strategic growth paths to pursue: 1) become the go-to ...Desde 0,00 €
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SurveyMonkey in 2014
Burgelman, R; Siegel, R; Rosenthal, SCaso SGSB-E524-EIniciativa emprendedoraThe SurveyMonkey case portrays the evolution of the company from its founding in 1999 through to 2014. SurveyMonkey was launched by Ryan Finley, a young computer science graduate from the University of Wisconsin-Madison, to address the dearth of easy-to-use, affordable online survey tools on the market. In 2009, Finley sold the company to Spectrum Equity and Bain Capital Ventures, having recognized the need for a partner to help the company ach...Desde 8,20 €
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SurveyMonkey in 2014 - Teaching Note
Burgelman, R; Siegel, R; Rosenthal, SNota del Instructor SGSB-E524TN-EIniciativa emprendedoraThe SurveyMonkey case portrays the evolution of the company from its founding in 1999 through to 2014. SurveyMonkey was launched by Ryan Finley, a young computer science graduate from the University of Wisconsin-Madison, to address the dearth of easy-to-use, affordable online survey tools on the market. In 2009, Finley sold the company to Spectrum Equity and Bain Capital Ventures, having recognized the need for a partner to help the company ach...Desde 0,00 €
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Tiny Prints (A)
Child, M; Rosenthal, SCaso SGSB-E426A-ELiderazgo y Dirección de personasThe Tiny Prints case describes the founding of the online stationery company in 2004, through its growth and evolution to 2007. The three cofounders bootstrapped the company from the beginning, primarily so that they could retain control over the decision-making and strategic direction of the company. While that decision allowed the cofounders flexibility and independence, it also led to capital constraints and a “good enough” culture that had ...Desde 8,20 €
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Tiny Prints (B)
Child, M; Rosenthal, SCaso SGSB-E426B-ELiderazgo y Dirección de personasPart B of the case explores the management team’s decision to move forward with a purchase offer from Shutterfly or to maintain control of the company and continue to grow organically.Desde 5,74 €
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Tiny Prints Background
Child, M; Rosenthal, SCaso SGSB-E426-ELiderazgo y Dirección de personasThe Tiny Prints case describes the founding of the online stationery company in 2004, through its growth and evolution to 2007. The three cofounders bootstrapped the company from the beginning, primarily so that they could retain control over the decision-making and strategic direction of the company. While that decision allowed the cofounders flexibility and independence, it also led to capital constraints and a “good enough” culture that had ...Desde 8,20 €
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Tiny Prints - Teaching note
Child, M; Rosenthal, SNota del Instructor SGSB-E426ATN-ELiderazgo y Dirección de personasThe Tiny Prints case describes the founding of the online stationery company in 2004, through its growth and evolution to 2007. The three cofounders bootstrapped the company from the beginning, primarily so that they could retain control over the decision-making and strategic direction of the company. While that decision allowed the cofounders flexibility and independence, it also led to capital constraints and a “good enough” culture that had ...Desde 0,00 €
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Coley Andrews - Teaching note
Grousbekc, I; Rosenthal, SNota del Instructor SGSB-E567TN-EIniciativa emprendedoraTeaching note for case E567Desde 0,00 €
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Sustainable Conservation
Siegelman, R; Rosenthal, SCaso SGSB-E437-EIniciativa emprendedoraThe Sustainable Conservation case presents the story of San Francisco-based nonprofit that was founded to solve environmental problems in California through collaborative partnerships between the public and private sector. The nonprofit had built up strong expertise in the agriculture industry, with an early focus on the issues associated with water quality, air pollution, and land use. With a clear track record and a strong team in place, b...Desde 8,20 €