Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
e-Consulting (Spanish version)
Nanda, Ashish; DeLong, Thomas J.; Landry, Scot; Agan, Thomas E.Caso HBS-804S07Servicios y operacionesProporciona una visión general de la historia y el desarrollo de la industria del e-consulta, así como las cuestiones que se le plantean.Desde 8,20 €
-
Erik Peterson at Biometra (E)
Gabarro, John J.; DeLong, Thomas J.; Soo, JevanCaso HBS-411035-ELiderazgo y Dirección de personasPresents the final outcome of the events. The Richard Jenkins at SciMat case presents a description from the executive vice-president's point of view of the series of events as reported in the Erik Peterson at Biometra (A), (B), (C), and (D) cases. The Jenkins at SciMat case can be assigned with Erik Peterson at Biometra (E) to give a broader perspective on Peterson's behavior and problems. This case can be handed out during class discussion of t...Desde 5,74 €
-
Pregnancy Pack: Branding with AdWords
Murray, Meghan; Guinee, Meghan; Weinman, EmilyCaso DARDEN-M-0875-EMarketingAfter identifying a need in the market for a simpler way to manage prenatal nutrition, three Darden classmates develop an idea for a subscription e-commerce business that provides a monthly box of nutritionist-approved prenatal snacks, recipes, personal care products, and information for expectant mothers. To determine the best name for their product, the women run Google AdWords campaigns and choose the one that performed best. But was this the ...Desde 8,20 €
-
TechPro Automates Auto Sales
Murray, MeghanCaso DARDEN-M-0914-EMarketingThomas Murphy put together an early career doing computer coding, graphic design, and writing e-mail newsletters for car dealers, eventually landing a job managing an 11-person digital marketing department for the second-largest auto dealer in Ireland. He built an online tool to publish new car specials conveniently and update pricing without going into the website pages’ backend. In the case, Murphy decides to break out on his own and creat...Desde 8,20 €
-
Busyness: The First of the Higher Powers--How to Free Yourself from Mundane, Repetitious Tasks and Open Yourself to New Challenges
DeLong, Thomas J.Capítulo de Libro HBS-8524BC-ERacing from one meeting to the next? Spending every free moment answering e-mails? Never getting any "real" work done? In this chapter, organizational behavior expert Thomas DeLong introduces the first of four traps that keep achievement-craving individuals from realizing their full potential: busyness. Of course you have a lot to do--and some of it is challenging, meaningful work. But if you find yourself stuck doing mundane, repetitious tasks o...Desde 8,20 €
-
Echoing Green
Battilana, Julie; DeLong, Thomas J.; Weber, JamesCaso HBS-410013-EServicios y operacionesThis case presents the leadership challenges that Cheryl Dorsey, the president of Echoing Green, faces in early 2009. Echoing Green is a fellowship program that seeks to improve society by identifying and supporting social entrepreneurs who launch organizations to attack some of the world's most difficult problems. After turning Echoing Green around and re-building an organization almost from scratch over the last 7 years, Dorsey feels that Echoi...Desde 8,20 €
-
Aarti Grover and CMS Computers
DeLong, Thomas J.Caso HBS-415028-ELiderazgo y Dirección de personasDesde 8,20 €
-
Leadership at Echoing Green (B)
Battilana, Julie; DeLong, Thomas J.; Weber, JamesCaso HBS-415065-ELiderazgo y Dirección de personasDesde 5,74 €
-
Leadership at Echoing Green (A)
Battilana, Julie; DeLong, Thomas J.; Weber, JamesCaso HBS-412090-ELiderazgo y Dirección de personasDesde 8,20 €
-
CapitaLand Ltd: CEO Selection
DeLong, Thomas J.; Shih-ta Chen, Michael; Donovan, G.A.Caso HBS-410055-ELiderazgo y Dirección de personasIn September 2007, the Group President of CapitaLand has to select a new CEO for a key subsidiary. The case presents the profiles of three candidates-two internal and one external-and ends with the senior management team debating the candidates' merits.Desde 8,20 €