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Data Science at Target
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-118016-EContabilidad y controlParitosh Desai joined Target.com in 2013 as VP of Business Intelligence, Analytics & Testing to explore how the retailer could use its relatively small but thriving e-commerce arm to drive sales and win customers. The case explores the technological and oDesde 8,20 €
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Data Science at Target (Spanish version)
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-120S21Contabilidad y controlParitosh Desai joined Target.com in 2013 as VP of Business Intelligence, Analytics & Testing to explore how the retailer could use its relatively small but thriving e-commerce arm to drive sales and win customers. The case explores the technological and organizational challenges Desai faced and the trade offs he considered in his four-year journey to develop the larger retail business into a data science organization.Desde 8,20 €
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Visualizing Data & Effective Communication
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-118114-EContabilidad y controlDesde 8,20 €
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Philips' Connected Baby Bottle
Lal, Rajiv; Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-519020-EMarketingDesde 8,20 €
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Eden McCallum
Gardner, Heidi K.; Eccles, Robert G.Caso HBS-409060-ELiderazgo y Dirección de personasThis case illustrates the leadership and management challenges of starting a new firm based on a new business model and how success creates pressures that challenge the work/life balance which was one of the original goals of its two founders. The case also raises issues about the changing nature of careers and changing preferences people have for structuring their personal and professional lives.Desde 8,20 €
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Data Visualization & Communication Exercise
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-118107-EContabilidad y controlDesde 8,20 €
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frog design, Teaching Note
Datar, Srikant M.; Bowler, Caitlin N.Nota del Instructor HBS-119040-EContabilidad y controlTeaching note for 118707.Desde 0,00 €
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The Overcommitted Organization
Mortensen, Mark; Gardner, Heidi K.Artículo HBS-R1705C-EBy assigning people to multiple teams at once, organizations can make more-efficient use of time and brainpower and do a better job of solving complex problems and sharing knowledge across groups. But competing priorities and other conflicts can make it hard for teams with overlapping membership to stay on track. Group cohesion often suffers, and people serving on several teams concurrently may experience burnout. Through extensive research and c...Desde 8,20 €
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Chateau Winery (B): Supervised Learning
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-119024-EContabilidad y controlThis case builds directly on Chateau Winery (A). In this case Bill Booth, marketing manager of a regional wine distributor, shifts to supervised learning techniques to try to predict which deals he should offer to customers based on the purchasing behavior of those customers closest to them. Topics include: Supervised learning; collaborative filtering; K-nearest neighbor as a modeling technique; collaborative filtering with cosine similarity of ...Desde 5,74 €
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Tamarin App: Natural Language Processing
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-118015-EContabilidad y controlThis case was written for the EC course "Managing with Data Science." The course provides MBA students with no programming experience an introduction to the field of data science and its applications in business. Students learn to (1) carefully articulate the business ask, (2) reason carefully from the ask; through metrics and models, and outputs; and (3) evaluate outputs from models to (4) develop a plan for action. In this case students explore...Desde 8,20 €