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Vexations and Missed Opportunities in Group Work: Why Companies Need Enterprise 2.0 Tools
McAfee, AndrewCapítulo de Libro HBS-5574BC-EAs organizations move toward a culture of information, group-level work and interactions among knowledge workers have become critical to companies' survival. And that means putting people in touch with each other across today's large and fragmented enterprises, tapping into the "wisdom of crowds," and giving people easier, faster, and better access to the information they need to do their jobs well-using IT. And that's a problem, because too few ...Desde 8,20 €
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Moderna (A)
Iansiti, Marco; Lakhani, Karim R.; Mayer, Hannah; Herman, KerryCaso HBS-621032-EServicios y operacionesInstructors should consider the timing of making videos available to students, as they may reveal key case details. In summer 2020, Stephane Bancel, CEO of biotech firm Moderna, faces several challenges as his company races to develop a vaccine for COVID-19. The case explores how a company builds a digital organization, and leverages artificial intelligence and other digital resources to speed its operations, manage its processes and ensure qual...Desde 8,20 €
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Kymera Therapeutics: Building a Biotech Execution Plan
Barrett, Peter; Lakhani, Karim R.Caso HBS-620017-EServicios y operacionesDesde 8,20 €
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Moore Medical Corp. (Spanish version)
McAfee, Andrew; Bounds, GregoryCaso HBS-606S13Servicios y operacionesMoore Medical is a medium-sized distributor of medical supplies to practitioners, such as podiatrists and emergency medical technicians. At the time of the case, it has relied on traditional customer channels such as catalogs, phones, and faxes to communicate product offerings, promotions, and availability, and to take orders. It is now attempting to shift to a "bricks and clicks" distributor with a strong Internet presence. It has already made s...Desde 8,20 €
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Los Grobo (Spanish version)
McAfee, Andrew; De Royere, AlexandraCaso HBS-606S30Servicios y operacionesEste caso se acompaña de un breve vídeo que se puede mostrar en clase o incluido en un Coursepack digital. Los instructores deben considerar el momento de hacer el video disponibles para los estudiantes, ya que puede revelar detalles clave de caso. Los Grobo, una empresa de grano de cultivo basados en la Argentina, debe decidir si se debe expandirse internacionalmente a la vecina Paraguay y Uruguay. Los Grobo ha construido una red de TI-equipad...Desde 8,20 €
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Dubai Ports Authority (A) (Spanish Version)
McAfee, Andrew; Ooms-Wall, Karen; Al Qasimi, LubnaCaso HBS-608S08Servicios y operacionesLos Dubai Ports Authority (DPA) desea digitalizar muchos de los documentos que comparte con sus socios externos, incluyendo el envío de líneas y agentes, comerciantes y autoridades aduaneras del país. DPA también desea automatizar las muchas transmisiones de documentos relacionados con manifiestos de embarque. En el momento de la causa, la industria del transporte marítimo en todo el mundo se caracteriza por bajos niveles de automatización, la pr...Desde 8,20 €
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Nivea (A) (Spanish version)
Lakhani, Karim R.; Fuller, Johann; Bilgram, Volker; Friar, GretaCaso HBS-615S07Servicios y operacionesEl caso describe los esfuerzos de Beiersdorf, un líder mundial en la industria cosmética y cuidado de la piel, para generar y comercializar nuevos proyectos de I + D a través de la innovación abierta usando multitudes externos y análisis "netnographic". Beiersdorf, más conocido por su marca de consumo Nivea, tiene un riguroso proceso de investigación y desarrollo que ha llevado a muchos lanzamientos de productos exitosos, pero hay áreas de necesi...Desde 8,20 €
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Using the Crowd as an Innovation Partner
Boudreau, Kevin; Lakhani, Karim R.Artículo HBS-R1304C-EFrom Apple to Merck to Wikipedia, more and more organizations are turning to crowds for help in solving their most vexing innovation and research questions, but managers remain understandably cautious. It seems risky and even unnatural to push problems out to vast groups of strangers distributed around the world, particularly for companies built on a history of internal innovation. How can intellectual property be protected? How can a crowdsource...Desde 8,20 €
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Digital Ubiquity: How Connections, Sensors, and Data Are Revolutionizing Business
Iansiti, Marco; Lakhani, Karim R.Artículo HBS-R1411D-ETecnologías de la informaciónWhen Google bought Nest, a digital thermostat and smoke detector company, for $3.2 billion just a few months ago, it was a clear indication that digital transformation and connection are reaching critical mass, spreading across even the most traditional industrial segments and creating a staggering array of business opportunities and threats. The digitization of tasks and processes has become essential to competition. General Electric, for exampl...Desde 8,20 €
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Web 2.0 and the Emergence of Emergence: A History, Explanation, and Definition of New Collaborative Internet Tools
McAfee, AndrewCapítulo de Libro HBS-5575BC-EWeb 2.0-the new set of technologies that has appeared over the past few years on the Internet-is not mere "hype," nor is it of interest only to e-tailers and other Internet companies. Rather, it is extremely relevant to all organizations that want to bring people together into communities that generate useful information and knowledge and solve problems effectively. But far too many organizations don't know where to start, or even what tools are ...Desde 8,20 €