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Macy's: Evolution in the Sunshine State
Groysberg, Boris; Narayandas, Das; Shapiro, Benson P.; Abbott, Sarah L.Caso HBS-416018-EMarketingIn 2009, Lee O'Rourke was promoted to District Vice President in charge of Macy's newly created North Florida district. This district consisted of 11 stores located in the greater Orlando area and in the east coast towns of Daytona, Melbourne, Merritt Island, and Vero Beach. The performance of these stores had lagged in recent years, and O'Rourke was charged with building a cross-functional district team to support these stores and with improving...Desde 8,20 €
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Milford Industries (A) (Spanish version)
Shapiro, Benson P.; Dolan, Robert J.Caso HBS-502S06MarketingThe new district sales manager for a tool company must determine how to get his district "back on track." The case presents various qualitative and quantitative information on the salespeople. Teaching objectives include the specification of the tasks of a district sales manager and the sales analysis helpful to him in his job. A rewritten version of an earlier case series.Desde 8,20 €
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Jordi Viñolas: Recruitment for New Spin-Off (A)
Campos Capelastegui, Joseba; Lee, Yih-TeenCaso DPO-133-ELiderazgo y Dirección de personasJordi Viñolas, General Manager of CEIT, had to find a specific person to start a new company. He had to clearly define the profile of the person, and select the candidates so as to make sure the new company could run smoothly. Information about the company, its products and the nature of its work are provided so that readers may help Jordi make the right decision.Desde 8,20 €
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Towards the Top End by Being Down Under: Haier's Acquisition of Fisher & Paykel Appliances
Reiche, Sebastian; Lee, Yih-Teen; Sánchez-Runde, CarlosCaso DPO-420-EAnálisis de decisiones, Iniciativa emprendedora, Liderazgo y Dirección de personasHarry Hou, director and owner of the Oceania microenterprise for Haier Group, a leading multinational consumer electronics and home appliances company headquartered in Qingdao, was contemplating the future of the group's acquisition of Fisher & Paykel Appliances (FPA). A delegation of Haier representatives, with whom he had spent the day discussing collaborations between Haier and FPA, had just left, allowing him a few moments to reflect on the p...Desde 8,20 €
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Uwa Ode: Embracing Life and Career Across Cultures (Teaching Note)
Reiche, Sebastian; Lee, Yih-TeenNota del Instructor DPOT-121-ELiderazgo y Dirección de personasThe case traces the personal and professional career of Uwa Ode, a bicultural individual who grew up in Nigeria and then lived in the United Kingdom and the United States. Having completed an executive MBA, Uwa is faced with deciding whether or not to continue a career at an oilfield services company headquartered in the United States. The company would most likely require a relocation every two to three years within and across different countrie...Desde 0,00 €