Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Obama versus Clinton: The YouTube Primary, Teaching Note
Deighton, John; Kornfeld, LeoraNota del Instructor HBS-509038-EMarketingTeaching Note for [509032].Desde 0,00 €
-
Nettwerk: Digital Marketing in the Music Industry, Teaching Note
Deighton, John; Kornfeld, LeoraNota del Instructor HBS-511056-EMarketingTeaching Note for 510055.Desde 0,00 €
-
Classic Knitwear and Guardian: A Perfect Fit, Teaching Note
Quelch, John A.; Girardi, PatriciaNota del Instructor HBS-4218-EMarketingTeaching Note for 4217.Desde 0,00 €
-
Olympic Rent-A-Car U.S.: Customer Loyalty Battles, Teaching Note
Deighton, John; Kindley, James T.Nota del Instructor HBS-913569-EMarketingTeaching Note for Product #913568.Desde 0,00 €
-
Classic Knitwear and Guardian: A Perfect Fit? (Brief Case)
Quelch, John A.; Girardi, PatriciaCaso HBS-4217-EMarketingClassic Knitwear manufactures and distributes casual apparel, either unbranded or under a private-label brand name. Partly because Classic has no brand recognition with consumers, gross margins are low. To improve margins, the company considers partnering via a licensing agreement with Guardian, a manufacturer of insect repellent that has developed superior repellent technology for clothing. Unlike Classic Knitwear, Guardian is a well-known and w...Desde 8,20 €