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Outotec (B): Action Plan
Dolan, Robert J.; Chung, Doug J.Caso HBS-514065-EMarketingOutotec was a market leader in providing mining solutions to large mining companies. The company's specialization and proprietary technology created value for its customers and helped the firm differentiate from its competitors. Yet, Outotec was not pricing or marketing its solutions in a way that took advantage of its distinct capabilities and value-add. Outotec used a cost-based (inside/out) pricing policy, which was the industry norm. As a res...Desde 5,74 €
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Outotec (A): Project Capture
Dolan, Robert J.; Chung, Doug J.Caso HBS-514064-EMarketingOutotec was a market leader in providing mining solutions to large mining companies. The company's specialization and proprietary technology created value for its customers and helped the firm differentiate from its competitors. Yet, Outotec was not pricing or marketing its solutions in a way that took advantage of its distinct capabilities and value-add. Outotec used a cost-based (inside/out) pricing policy, which was the industry norm. As a res...Desde 8,20 €
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Marketing Reading: Product Policy, Teaching Note
Dolan, Robert J.Nota del Instructor HBS-8209-EMarketingTeaching Note for Product #8208.Desde 0,00 €
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Kiehl's Since 1851: Pathway to Profitable Growth (B)
Dolan, Robert J.; John, Leslie K.Caso HBS-514046-EMarketingTo maximize their effectiveness, color cases should be printed in color.Desde 5,74 €
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Gestión activa de carteras de renta variable. Visión general
Martínez Abascal, EduardoNota técnica FN-338FinanzasIntroducción a las estrategias activas de gestión de carteras de renta variable. Análisis macroeconómico; análisis fundamental; modelos cuantitativos.Desde 8,20 €
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Dismol: Bank Financing for Small Companies (A)
Carelli, Jose Paulo; Martínez Abascal, EduardoCaso F-788-EFinanzasDistributor of food and drinks in a provincial area of Brazil in 2002. Big growth in sales and fixed assets that requires big financing. Analysis of how the bank will evalutate the company in order to give a loan. Specifics of the financing, risks and economics of Brazil, for small companies.Desde 8,20 €
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Colegio Alfama. Diagnóstico financiero
Martínez Abascal, EduardoCaso F-796FinanzasColegio de enseñanza primaria y secundaria con facturación de 5 millones de euros y casi 1000 alumnos. Hay discrepancias entre el equipo directivo y la propiedad acerca de la salud financiera del colegio. Analizar la situación, hacer un diagnóstico, previsión de cuentas de resultados y plan de acción para mejorar, si es que es necesario.Desde 8,20 €
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Grupo AZA. Inversión en un hotel: Inversión en tiempos de crisis
Martínez Abascal, Eduardo; Franco, AlejandroCaso F-957FinanzasEn enero de 2014, el grupo AZA tenía que tomar una decisión definitiva sobre si realizar la construcción de un hotel en el centro de Valencia, para su posterior alquiler o venta o si optaba por otras inversiones inmobiliarias en el mismo emplazamiento. La inversión prevista era de 15 millones de euros. Este caso sustituye el F-760 AC Hotels del mismo autor.Desde 8,20 €
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AZA Group. Investment in a Hotel: Investment in Times of Crisis
Martínez Abascal, Eduardo; Franco, AlejandroCaso F-957-EFinanzasIn January 2014, the AZA Group had to decide definitively whether to undertake the construction of a hotel in the center of Valencia, for its subsequent rental or sale or if it opted for other real estate investments on the same site. The expected investment was 15 million euros. This case replaces the AC Hotels case F-760 from the same author.Desde 8,20 €
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AZA Group. Investment in a Hotel: Investment in Times of Crisis (Portuguese version, Portugal)
Martínez Abascal, Eduardo; Franco, AlejandroCaso F-957-PPFinanzasIn January 2014, the AZA Group had to decide definitively whether to undertake the construction of a hotel in the center of Valencia, for its subsequent rental or sale or if it opted for other real estate investments on the same site. The expected investment was 15 million euros. This case replaces the AC Hotels case F-760 from the same author.Desde 8,20 €