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Sales Force Integration at FedEx Series (A-E), Teaching Note
Godes, David B.Nota del Instructor HBS-508073-EMarketingTeaching Note for [506029], [506030], [506031], [506032], and [506033].Desde 0,00 €
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La integración de los equipos de venta en FedEx (E)
Godes, David B.Caso HBS-513S35MarketingComplementa el caso (A). Un resumen no está disponible para este producto.Desde 5,74 €
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Data Science at Target
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-118016-EContabilidad y controlParitosh Desai joined Target.com in 2013 as VP of Business Intelligence, Analytics & Testing to explore how the retailer could use its relatively small but thriving e-commerce arm to drive sales and win customers. The case explores the technological and oDesde 8,20 €
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Visualizing Data & Effective Communication
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-118114-EContabilidad y controlDesde 8,20 €
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Contempo Technologies, Inc. and Betty Sievers: A Clash of Interests in an Uncertain Time
Datar, Srikant M.; Jaff, Michael R.; Bowler, Caitlin N.Caso HBS-114009-EContabilidad y controlIn an era of rapidly evolving systems of health care delivery, the impact on patients, physicians, hospitals, medical device manufacturers and small business owners are often conflicting. This case highlights these conflicts and stressors from all perspectives, providing unique insights and offering potential options.Desde 8,20 €
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Data Science at Target (Spanish version)
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-120S21Contabilidad y controlParitosh Desai joined Target.com in 2013 as VP of Business Intelligence, Analytics & Testing to explore how the retailer could use its relatively small but thriving e-commerce arm to drive sales and win customers. The case explores the technological and organizational challenges Desai faced and the trade offs he considered in his four-year journey to develop the larger retail business into a data science organization.Desde 8,20 €
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LendingClub (C): Gradient Boosting & Payoff Matrix
Datar, Srikant M.; Bowler, Caitlin N.Caso HBS-119022-EMarketingThis case builds directly on the cases LendingClub (A) and (B). In this case students follow Emily Figel as she builds an even more sophisticated model using the gradient boosted tree method to predict, with some probability, whether a borrower would repay or default on his loan. Having now built three models, Figel compares them to determine which model is most effective at classifying borrowers correctly then uses that model to determine how t...Desde 5,74 €
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BMVSS: Changing Lives through Innovation One Jaipur Limb at a Time (Abridged)
Datar, Srikant M.; Chaturvedi, Saloni; Bowler, Caitlin N.Caso HBS-115009-EContabilidad y controlBhagwan Mahaveer Viklang Sahayata Samiti (BMVSS) is an Indian not-for-profit organization engaged in assisting differently-abled persons by providing them with the legendary low-cost prosthesis, the Jaipur Foot, and other mobility-assisting devices, free of cost. Known for its patient-centric culture, its focus on innovation, and for developing the $20 Stanford-Jaipur knee, BMVSS has assisted over a million people in its lifetime of 44 years. As ...Desde 8,20 €
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BMVSS: Changing Lives through Innovation One Jaipur Limb at a Time (Abridged) (Spanish Version)
Datar, Srikant M.; Chaturvedi, Saloni; Bowler, Caitlin N.Caso HBS-120S12Contabilidad y controlBhagwan Mahaveer Viklang Sahayata Samiti (BMVSS) is an Indian not-for-profit organization engaged in assisting differently-abled persons by providing them with the legendary low-cost prosthesis, the Jaipur Foot, and other mobility-assisting devices, free of cost. Known for its patient-centric culture, its focus on innovation, and for developing the $20 Stanford-Jaipur knee, BMVSS has assisted over a million people in its lifetime of 44 years. As ...Desde 8,20 €
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Lincoln Financial Group (B): Making LFD a Reality (Spanish version)
Godes, David B.; Lane, DavidCaso HBS-513S25MarketingLFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales management by exploring the link between a shift in the firm's overall strategy (customer intimacy), the structural implementation of this strategy in the form of the creation of a new d...Desde 5,74 €