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Can Technology Really Save Us from Climate Change (Spanish version)
Rau, Alex; Toker, Rob; Howard, JoanneArtículo HBS-F1001AServicios y operacionesTo cut global emissions in half over the next 40 years, as scientists recommend, clean technologies must be rapidly rolled out on a vast scale-but in the past they have taken up to 30 years to get to the mass market. How can we speed things up and make time-to-market more predictable? For starters, by comparing rates of technology implementation and patenting activity.Desde 8,20 €
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Can Technology Really Save Us from Climate Change
Rau, Alex; Toker, Rob; Howard, JoanneArtículo HBS-F1001A-EServicios y operacionesTo cut global emissions in half over the next 40 years, as scientists recommend, clean technologies must be rapidly rolled out on a vast scale-but in the past they have taken up to 30 years to get to the mass market. How can we speed things up and make time-to-market more predictable? For starters, by comparing rates of technology implementation and patenting activity.Desde 8,20 €
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The Walt Disney Studios
Elberse, AnitaCaso HBS-516105-EMarketingIn December 2015, Alan Horn, chairman of The Walt Disney Studios, celebrates the world premiere of Star Wars: The Force Awakens - only the latest in a string of big bets that he has overseen. Disney pursues a 'tentpole strategy' that revolves around at least eight big-budget movies each year -- most from its acquired labels Pixar, Marvel Studios, and Lucasfilm. In fact, Disney produces nearly twice as many tentpole movies as any other major Holly...Desde 8,20 €
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Dwyane Wade
Elberse, Anita; Schoppe, JenniferCaso HBS-517035-EConocimiento y comunicaciónIn July 2016, while on his annual China tour to help promote the sportswear brand Li-Ning, basketball superstar Dwyane Wade and his long-time business manager Lisa Joseph-Metelus face a decision regarding one of his other business partnerships-that with the American company Stance, known for its colorful socks. Involved with the young company since 2013, Wade quickly established himself as Stance's most successful brand ambassador. But recently, ...Desde 8,20 €