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Tests and Triumphs in Telemedicine (A) and (B) (TN)
Matherne, G. Paul; Behrman, Katelyn; Shepard, Taylor AnneNota del Instructor DARDEN-E-0468TN-EÉtica empresarial y Responsabilidad Social CorporativaTeaching note for products E-0468 and E-0469Desde 0,00 €
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Translating Personal Tragedy into Action: Starting the Dr. Lorna Breen Heroes' Foundation -Teaching Note
Matherne, G. Paul; Behrman, KatelynNota del Instructor DARDEN-E-0462TN-EÉtica empresarial y Responsabilidad Social CorporativaTeaching note for product E-0462Desde 0,00 €
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Workplace Safety at Alcoa (A) (Spanish Version)
Clark, Kim B.; Margolis, Joshua D.Caso HBS-604S19Servicios y operacionesExamina el desafío que enfrentan los gerentes de una planta de fabricación de aluminio grande en su campaña para mejorar la seguridad en el trabajo. El CEO de la compañía ha hecho de la seguridad una prioridad. La planta ha hecho grandes progresos en la reducción de la tasa de lesiones, pero ahora se enfrenta a la necesidad de acelerar su mejora. Para ello se requiere el director de seguridad a tener en cuenta el progreso hasta la fecha y analiza...Desde 8,20 €
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COVID-19 (B): "It's Like a War"
Matherne, G. Paul; Kessel, SamuelCaso DARDEN-E-0447-EÉtica empresarial y Responsabilidad Social CorporativaIn March 2020, John Jenkins, the new chief medical officer of Garfield Health System (GHS) University Hospital, was at the cusp of a crisis. While he had been informed of COVID-19 previously by the hospital epidemiologist, Jenkins had not anticipated theDesde 5,74 €
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Tests and Triumphs in Telemedicine (A)
Matherne, G. Paul; Shepard, Taylor AnneCaso DARDEN-E-0468-EÉtica empresarial y Responsabilidad Social CorporativaIn this A case, it’s December 2019, and Dr. Carol Evans is preparing for a meeting with the leaders of Garfield Health Sciences (GHS) Center. She aims to persuade them to launch a full-fledged direct-to-consumer (DTC) telemedicine offering. Evans needs toDesde 8,20 €
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COVID-19 (A): How Did We Get Here and What Do We Do Now?
Matherne, G. Paul; Kessel, SamuelCaso DARDEN-E-0446-EÉtica empresarial y Responsabilidad Social CorporativaIn March 2020, John Jenkins, the new chief medical officer of Garfield Health System (GHS) University Hospital, was at the cusp of a crisis. While he had been informed of COVID-19 previously by the hospital epidemiologist, Jenkins had not anticipated theDesde 8,20 €
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Tests and Triumphs in Telemedicine (B): Technology before Its Time or a Savior in a Crisis?
Matherne, G. Paul; Shepard, Taylor AnneCaso DARDEN-E-0469-EÉtica empresarial y Responsabilidad Social CorporativaIn the A case, Dr. Carol Evans is preparing for a December 2019 meeting with the leaders of Garfield Health Sciences (GHS) Center, about launching a full-fledged direct-to-consumer (DTC) telemedicine offering. This B case picks up a few months later, in MDesde 5,74 €
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Power of Product Integrity
Clark, Kim B.; Fujimoto, TakahiroArtículo HBS-90603-EMarketingProducts with integrity perform superbly, provide good value, and satisfy customer's expectations in every respect, including such intangibles as their look and feel. The most successful development organizations appoint a "heavyweight" product manager to guide the creation of a strong product concept. This person ensures that a product concept both satisfies potential customers' wants and needs and is completely embodied in a product's details.Desde 8,20 €
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Karin Vinik at South Lake Hospital (B)-(D)
Badaracco, Joseph L., Jr.; Clark, Kim B.Caso HBS-321118-EConocimiento y comunicaciónDesde 5,74 €
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Translating Personal Tragedy into Action: Starting the Dr. Lorna Breen Heroes' Foundation
Matherne, G. Paul; Orr, Emily Jane; Behrman, KatelynCaso DARDEN-E-0462-EÉtica empresarial y Responsabilidad Social CorporativaIn 2020, Jennifer and Corey Feist started the Dr. Lorna Breen Heroes’ Fund in memory of Jennifer’s sister. As the head of the emergency department at a Manhattan hospital, Lorna Breen had treated patients at hospitals overwhelmed by the COVID-19 pandemic,Desde 8,20 €