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AVA.ph: Growing a Filipino E-Commerce Company
Kerr, William R.; Motte-Munoz, HenryCaso HBS-813188-EIniciativa emprendedoraAVA is a three-year old e-commerce company in the Philippines. From its early start mimicking the Gilt Groupe concept of online flash sales, the company has grown into a broader e-commerce platform for local fashion commerce. Oliver Segovia needs to evaluate where AVA should go next and answer some complicated personal questions. The case considers issues related to e-commerce platforms, diaspora-based international exchanges, business location c...Desde 8,20 €
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AVA.ph: Growing a Filipino E-Commerce Company, Teaching Note
Kerr, William R.; Rossano, PenelopeNota del Instructor HBS-814122-EIniciativa emprendedoraTeaching note for case 813188.Desde 0,00 €
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The Good Feet Store: Sponsoring College Athletes in the Name, Image, and Likeness (NIL) Era - Teaching note
Whitler, Kimberly A.; Puto, Christopher P.; Maiden, Stephen E.Nota del Instructor DARDEN-M-1038TN1-EMarketingTeaching Note for product M-1038Desde 0,00 €
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The Good Feet Store: Sponsoring College Athletes in the Name, Image, and Likeness (NIL) Era
Whitler, Kimberly A.; Puto, Christopher P.; Maiden, Stephen E.Caso DARDEN-M-1038MarketingThis case introduces the challenges and decision criteria for businesses seeking to sponsor student athletes in the advent of the National Collegiate Athletic Association's (NCAA's) landmark decision to authorize collegiate student athletes to monetize their name, image, and likeness (NIL), just as professional athletes and other celebrities have always done. The case follows Jonathan Cotten, president of Easy Step Enterprises (Easy Step), a fran...Desde 8,20 €
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Osaro: Picking the best path, Teaching Note
Kerr, William R.; Palano, JamesNota del Instructor HBS-820015-EIniciativa emprendedoraTeaching note for case 820012.Desde 0,00 €
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Walmart's Workforce of the Future, Teaching Note
Kerr, William R.; Bach-Lombardo, JordanNota del Instructor HBS-819126-EDirección estratégicaThis teaching note accompanies the case Walmart's Workforce of the Future. It provides a detailed lesson plan for the case study discussion, including assignment questions and sample board and slide plans.Desde 0,00 €
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David's Bridal: Customer Relationship Management in the Digital Age
Whitler, Kimberly A.; Farris, Paul W.; Thompson, SylvieCaso DARDEN-M-0899-EMarketingThis case replaces UVA-M-0837. It can be used in a variety of marketing and strategy classes to understand how (1) at a macro level, a shift in consumer and environmental factors can impact firm strategy and (2) at a micro level, an e-mail-based marketing campaign designed to address these changes can impact firm-level performance. The case puts the students in the position of CEO Robert Huth as he is preparing for a board meeting. He had taken D...Desde 8,20 €
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Walmart's Workforce of the Future
Kerr, William R.; Bach-Lombardo, JordanCaso HBS-819042-EDirección estratégicaFaced with intense competition from Amazon, in 2015 Walmart began a transformation of its operations and workforce. The goal was to create an omnichannel retail experience for customers that seamlessly joined online and offline shopping. This case explores Walmart's efforts to deliver this through investments in its workforce makeup and training, digital infrastructure, and automation technology.Desde 8,20 €
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Osaro: Picking the best path
Kerr, William R.; Palano, James; Huang, BastianeCaso HBS-820012-EIniciativa emprendedoraThe founder of Osaro saw the potential of deep reinforcement learning to allow robots to be applied in a wide range of new applications. Osaro targeted warehousing, already a dynamic industry for robotics and automation, for its initial product - a system which allowed robotic arms to "pick and place" individual items into boxes for shipment to consumers. Despite receiving significant attention in the robotics space, the problem of universal "pic...Desde 8,20 €
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Walmart's Workforce of the Future (Spanish version)
Kerr, William R.; Bach-Lombardo, JordanCaso HBS-821S03Dirección estratégicaFaced with intense competition from Amazon, in 2015 Walmart began a transformation of its operations and workforce. The goal was to create an omnichannel retail experience for customers that seamlessly joined online and offline shopping. This case explores Walmart's efforts to deliver this through investments in its workforce makeup and training, digital infrastructure, and automation technology.Desde 8,20 €