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Moore Medical Corp. (Spanish version)
McAfee, Andrew; Bounds, GregoryCaso HBS-606S13Servicios y operacionesMoore Medical is a medium-sized distributor of medical supplies to practitioners, such as podiatrists and emergency medical technicians. At the time of the case, it has relied on traditional customer channels such as catalogs, phones, and faxes to communicate product offerings, promotions, and availability, and to take orders. It is now attempting to shift to a "bricks and clicks" distributor with a strong Internet presence. It has already made s...Desde 8,20 €
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Web 2.0 and the Emergence of Emergence: A History, Explanation, and Definition of New Collaborative Internet Tools
McAfee, AndrewCapítulo de Libro HBS-5575BC-EWeb 2.0-the new set of technologies that has appeared over the past few years on the Internet-is not mere "hype," nor is it of interest only to e-tailers and other Internet companies. Rather, it is extremely relevant to all organizations that want to bring people together into communities that generate useful information and knowledge and solve problems effectively. But far too many organizations don't know where to start, or even what tools are ...Desde 8,20 €
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Mastering the Three Worlds of Information Technology (Spanish version)
McAfee, AndrewArtículo HBS-R0611JTecnologías de la informaciónThey must help choose technologies, using an inside-out approach that keeps the true needs of the business in mind; smooth the adoption of those technologies, taking into account that they may encounter strong resistance; and encourage their exploitation by leveraging already standardized data and work flows. What's most important, though, is that they look beyond the individual IT projects they select to the broader picture of how IT is likely ...Desde 8,20 €
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Votizen (A)
Siegelman, RL; Han, ACaso SGSB-E436A-EIniciativa emprendedora“Social media is disrupting politics in fundamental ways. For the first time, voters can join with one another and connect with their officials directly at a scale that is unprecedented. We believe that facilitating meaningful connection will result in a new form of civic participation that will profoundly change our world for the better.” David Binetti, Founder and CEO, Votizen This case series outlines the business formation of Votizen. Founder...Desde 8,20 €
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Sociable Labs (A)
Siegelman, RL; Han, ACaso SGSB-E435A-EIniciativa emprendedoraSociable Labs was conceived as a start-up business attempting to use friend recommendations to curate and recommend purchase opportunities on the internet. Much as his Facebook social events app helped friends discover events based on their friends’ events, founder Nisan Gabbay wanted to show users what their friends were buying or “liking,” in the hope that such knowledge would help guide their purchases and even enable merchants to use Facebook...Desde 8,20 €
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Sociable Labs (A) - (C) - Teaching note
Siegelman, RL; Han, ANota del Instructor SGSB-E435A-CTN-EIniciativa emprendedoraSociable Labs was conceived as a start-up business attempting to use friend recommendations to curate and recommend purchase opportunities on the internet. Much as his Facebook social events app helped friends discover events based on their friends’ events, founder Nisan Gabbay wanted to show users what their friends were buying or “liking,” in the hope that such knowledge would help guide their purchases and even enable merchants to use Facebook...Desde 0,00 €
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Envia Systems - Teaching note
Holloway, C; Morgridge, J; Han, ANota del Instructor SGSB-E407TN-EIniciativa emprendedoraVenture capitalist Atul Kapadia was inclined to provide seed funding for Sujeet Kumar and Michael Sinkula to found Envia Systems, a lithium-ion battery company. Admittedly, Envia was little more than the founders’ vision of an affordable electric vehicle and the potential of playing in a very large market. But for Kapadia, it was precisely these two key ingredients that made Envia attractive and akin to other early-stage investments he had made a...Desde 0,00 €
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Envia Systems
Holloway, C; Morgridge, J; Han, ACaso SGSB-E407-EIniciativa emprendedoraVenture capitalist Atul Kapadia was inclined to provide seed funding for Sujeet Kumar and Michael Sinkula to found Envia Systems, a lithium-ion battery company. Admittedly, Envia was little more than the founders’ vision of an affordable electric vehicle and the potential of playing in a very large market. But for Kapadia, it was precisely these two key ingredients that made Envia attractive and akin to other early-stage investments he had made a...Desde 8,20 €
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Bigpoint
Child, M; Chambers, J; Ellis, H; Han, ACaso SGSB-E423-EIniciativa emprendedoraBigpoint was a leading online gaming company with vast international operations. One country that it wanted to enter was the United States, where existing players EA and Zynga, as well as dominant social gaming platforms and the Apple App Store posed considerable challenges. It also needed to restructure its top management to better manage its growth.Desde 8,20 €
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Huntington University
Grousbeck, I; Han, ACaso SGSB-E439-EIniciativa emprendedoraHuntington University was a distinguished not-for-profit academic institution in the United States whose endowment grew from $7 billion to nearly $20 billion over the course of a decade. The funds prompted a variety of development projects. New funds, new buildings, and new programs brought with them new people, and Huntington was in a period of growth and change on all fronts.Desde 8,20 €