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Cognizant: Recovering from a Bribery Scandal in India - Teaching Note
Wolfgang Messner; Jeremy P MartinezNota del Instructor IVEY-8B20C029-ELiderazgo y Dirección de personasTeaching note for product 9B20C029.Desde 0,00 €
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Cognizant: Recovering from a Bribery Scandal in India
Wolfgang Messner; Jeremy P MartinezCaso IVEY-9B20C029-EDirección estratégica, Liderazgo y Dirección de personasIn February 2019, Cognizant Technology Solutions (Cognizant), an American information technology (IT) outsourcing company, was ordered to pay a total of US$28 million in penalties to the U.S. Securities and Exchange Commission and the US Department of JusDesde 8,20 €
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Engineered Products Division--1980 (Spanish version)
Shapiro, Benson P.; Sherman, Jeffrey J.Caso HBS-503S46MarketingCumberland Metal Industries has developed a new product to help contractors drive piles faster. They are trying to decide how to price it. Provides substantial information on the industry, competition, etc. Students must decide what factors are relevant in making an industrial pricing decision. Decisions must also be made about promotion and distribution channels. Software for this case is available (9-589-528).Desde 8,20 €