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Barnes & Noble: Managing the E-Book Revolution
MacCormack, Alan; Dunn, Brian Kimball; Kemerer, Chris F.Caso HBS-613073-EServicios y operacionesThe case describes competition in the market for E-Books, and Barnes & Noble's Strategy in this industry. As a traditional retailer, B&N was challenged by the introduction of digital technologies that allow books to be published, distributed and sold to consumers electronically. New competitors like Amazon and Apple attacked the traditional industry structure, creating many uncertainties over the long term viability of traditional retailers. Amid...Desde 8,20 €
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Hope for Special Hope (C)
Matherne, G. Paul; Goldberg, RebeccaCaso DARDEN-OM-1681-EServicios y operacionesThis case set follows Eric and Holly Nelson, founders of Special Hope Network, a nonprofit organization providing holistic therapy services for children with intellectual disabilities and their families in Lusaka, Zambia. Eric, a pastor, and Holly, a special needs teacher, had previously adopted three children with Down syndrome and moved to Zambia to form this enterprise. They worked hard to overcome systemic obstacles to their mission, includin...Desde 5,74 €
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Ian Desmond's Dilemma (C)
Weiss, Elliott N.; Goldberg, Rebecca; Fisher, RobertCaso DARDEN-OM-1576-EServicios y operacionesThis is the third in a series of four cases. Ian Desmond, a baseball player for the Washington Nationals team, was deciding whether or not to accept a new contract. Should he take a seven-year contract, and stick it out with the team for for another seven years? He was young and talented, and his star was on the rise. With strong 2013 performance statistics, he was in a good position to negotiate. Or should he take his chances on the free-agent m...Desde 5,74 €
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Darden Business Publishing Gets Lean (C)
Weiss, Elliott N.; Goldberg, Rebecca; English, AustinCaso DARDEN-OM-1499-EServicios y operacionesThis third part of a three-part case provides an epilogue to the CPI initiative. One year later, the editorial office continues to see positive results.Desde 5,74 €
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Southeastern Mills: The Improvement Journey (C)
Landel, Robert D.; Goldberg, RebeccaCaso DARDEN-OM-1421-EServicios y operacionesAppropriate for courses in operations design and performance management. A Business Process Improvement team has evaluated a different systems design for launching a Lean-Six Sigma improvement journey and selected an advisory firm to implement it into a high-performance workplace system infrastructure. This case is the third of a three-part series with OM-1419 and OM-1420. Students are asked to comment on the final selection of the advisory firm ...Desde 5,74 €
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Team New Zealand (C) (Spanish Version)
Iansiti, Marco; MacCormack, AlanCaso HBS-602S10Servicios y operacionesSuplementos de la (A) y el caso (b).Desde 5,74 €
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Barnes & Noble: Managing the E-Book Revolution, Teaching Note
MacCormack, Alan; Dunn, Brian Kimball; Kemerer, Chris F.Nota del Instructor HBS-614040-EServicios y operacionesTeaching Note for 613073.Desde 0,00 €
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Boots Unlimited: Getting a Foot in the Door (C)
Farris, Paul W.; Goldberg, RebeccaCaso DARDEN-M-0972-EMarketingRyan and Robert Rosen, brothers and co-owners of BootsUnlimited.com (BU) are approaching the end of their three-week experiment in testing keywords for their Google AdWords campaign, eliminating poor-performing keywords and occasionally adding new ones. Will their campaign be a success, or will they have to find some other way to market BU's boots?Desde 5,74 €
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Hope for Special Hope? (A), (B), and (C) - Teaching Note
Matherne, G. Paul; Goldberg, RebeccaNota del Instructor DARDEN-OM-1679TN-EServicios y operacionesTeaching note for product OM-1679Desde 0,00 €
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US–China Tensions in Class (C): Managing International Diversity in Turbulent Times - Teaching note
Chen, Ming-Jer; Goldberg, RebeccaNota del Instructor DARDEN-S-0334TN-EDirección estratégicaTeaching note for product S-0334Desde 0,00 €