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BlackRock (C): Integrating BGI
Gulati, Ranjay; Rivkin, Jan W.; Sesia, AldoCaso HBS-717406-EDirección estratégicaThis (C) case is a supplement to HBS case no. 717-404 "BlackRock (A): Selling the Systems?"Desde 5,74 €
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Math Tools for Strategists
Khanna, Tarun; Rivkin, Jan W.Caso HBS-718477-EDirección estratégicaGreat strategists rely heavily on numbers as they go about their work. This note offers an overview of the highbrow and lowbrow quantitative tools that individuals commonly encounter during strategy courses and in actual strategy work. The note focuses especially on simple calculations that often produce important insights.Desde 8,20 €
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The Low-Cost Carrier Threat (Spanish version)
Rivkin, Jan W.; Therivel, LaurentCaso HBS-707S02Dirección estratégicaThe Low-Cost Carrier Threat' case, the top management of Delta Air Lines must decide how to respond to the threat posed by low-cost carriers such as Southwest and JetBlue. Among the options considered is the launch of a low-cost subsidiary by Delta itself. Prior efforts to launch a low-cost subsidiary, by Delta and by other full-service airlines, have failed. Can Delta devise a better response?Desde 8,20 €
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Microsoft's Search
Rivkin, Jan W.; Van Den Steen, EricCaso HBS-709461-EDirección estratégicaIn 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past; how Google has gained a dominant position in Internet search and advertising; and what Microsoft has done so far in its as-yet-unsuccessful effort to catch up with Google. The case then challenges students to construct a strategy th...Desde 8,20 €
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Rekindling the Online Grocery Market (Spanish version)
McDonald, Rory; Christensen, Clayton M.; Yang, Robin; Hollingsworth, TyCaso HBS-617S07Dirección estratégicaMore than a decade after the high-profile failures of several early online grocers, grocery remains the largest single U.S. retail category and one of the few that has not yet migrated online. Amazon began testing its grocery-delivery service, AmazonFresh, in Seattle, in 2007; five years later, the company has made significant progress. The case traces the evolution of AmazonFresh's business model and describes the operating capabilities necessar...Desde 8,20 €
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chotuKool: "Little Cool," Big Opportunity
McDonald, Rory; van Bever, Derek C.M.; Ojomo, EfosaCaso HBS-616020-EDirección estratégicaIn 2013, a team led by Gopalan Sunderraman, vice president of corporate development at Godrej & Boyce Mfg. Co. Ltd.-one of the companies owned by Godrej Group, a large Indian conglomerate-was preparing to launch an innovative low-cost refrigerator. Developed expressly for the approximately 80% of Indians who lacked access to refrigeration (a market Godrej had never before targeted), the chotuKool represented a technological marvel-a small, inexpe...Desde 8,20 €
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AmazonFresh: Rekindling the Online Grocery Market
McDonald, Rory; Christensen, Clayton M.; Yang, Robin; Hollingsworth, TyCaso HBS-615013-EDirección estratégicaMore than a decade after the high-profile failures of several early online grocers, grocery remains the largest single U.S. retail category and one of the few that has not yet migrated online. Amazon began testing its grocery-delivery service, AmazonFresh, in Seattle, in 2007; five years later, the company has made significant progress. The case traces the evolution of AmazonFresh's business model and describes the operating capabilities necessar...Desde 8,20 €