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Qihoo (Spanish version)
Zhu, FengCaso HBS-616S14Servicios y operacionesQihoo, una de las mayores empresas de Internet en China hoy en día, fue fundada en 2005. La empresa inició su negocio, ofreciendo un producto de software de seguridad, y rápidamente dominó el mercado en China después de su movimiento inusual de dar su producto de forma gratuita en 2009. Más tarde, se amplió su oferta para cubrir un amplio espectro de productos de Internet y de seguridad móvil. En 2012 la compañía lanzó su propio motor de búsqueda...Desde 8,20 €
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Ron Johnson: Retail at Target, Apple, and J.C. Penney
Narayandas, Das; Herman, Kerry; Mazzanti, LisaCaso HBS-513103-EMarketingTo maximize their effectiveness, color cases should be printed in color. In April 2013, Ron Johnson (HBS '84) stepped down after just 18 months as CEO of J.C. Penney. In his brief tenure, Johnson, an acclaimed retailer respected for his innovation and success in shaping the retail image at Target and Apple, introduced dramatic departures from J.C. Penney's traditional retail approach, and enacted changes quickly and simultaneously, with little ma...Desde 8,20 €
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Qihoo
Zhu, FengCaso HBS-615017-EServicios y operacionesQihoo, one of the largest Internet companies in China today, was founded in 2005. The company started its business by offering a security software product, and quickly dominated the market in China after its unusual move of giving its product away for free in 2009. Later, it expanded its offering to cover a broad spectrum of Internet and mobile security products. In 2012 the company launched its own Internet search engine called So.com. By August...Desde 8,20 €
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Ron Johnson: A Career in Retail
Narayandas, Das; Margolis, Joshua D.; Raffaelli, Ryan L.Caso HBS-516016-ELiderazgo y Dirección de personasThe Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). In April 2013, Ron Johnson (HBS '84) stepped down after just 18 months as CEO of J.C. Penney. In his brief tenure, Johnson, an acclaimed retailer respected for his innovation and success in shaping the retail image at Target and Apple, introduced dramatic departures from J.C. Penney's traditional retai...Desde 8,20 €