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Corruption in International Business (A)
Kennedy, Robert E.; Di Tella, RafaelCaso HBS-701128-EEconomíaExplores various aspects of corruption in international business, in two sections. The first section provides a broad discussion of the ethical, business, and legal aspects of corruption. The second section provides a series of "caselets" that are designed to promote discussion of how students would act in particular situations, as well as the potential costs and benefits of these actions.Desde 8,20 €
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L’Abode Accommodations Down Under: Agile Leadership Navigates Pandemic Threat to Business Survival - Teaching Note
Dennis Paris; Sheri Lambert; Jennifer M. Sundstrom-FitzgeraldNota del Instructor IVEY-W26693-EDirección estratégica, MarketingTeaching note for product W26692.Desde 0,00 €
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L’Abode Accommodations Down Under: Agile Leadership Navigates Pandemic Threat to Business Survival
Dennis Paris; Sheri Lambert; Jennifer M. Sundstrom-FitzgeraldCaso IVEY-W26692-EDirección estratégica, MarketingOn March 1, 2020, when news of the COVID-19 pandemic emerged, it meant an existential threat to the survival of businesses internationally. L’Abode Accommodations, a full-service property management company based in Sydney, Australia that specialized in mid- to high-end luxury vacation homes, was no exception. Virtually overnight, the company experienced an alarming number of contract cancellations. To make matters worse for an industry dependent...Desde 8,20 €
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The Punishment of Business
Di Tella, Rafael; Liberti, Jose; Weber, JamesCaso HBS-719048-EEconomíaDesde 8,20 €
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Swoon: Mixing Up the Perfect Marketing Cocktail
Sheri Lambert; Marilyn AnthonyCaso IVEY-W25613-EMarketingTwo women entrepreneurs' early-stage company achieved notable success when they introduced an innovative zero-sugar product into the highly competitive beverage market. After navigating a rebrand, the co-founders were poised to scale their company throughDesde 8,20 €
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Opera Philadelphia: Segmentation Strategies for Changing Markets - Teaching Note
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertNota del Instructor IVEY-8B19A039-EMarketingTeaching note for product 8B19A039.Desde 0,00 €
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Sustainability through Simply Good Jars - Teaching Note
Sheri Lambert; Sara HonovichNota del Instructor IVEY-W28632-EDirección estratégica, MarketingTeaching note for product W28631.Desde 0,00 €
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Insomnia Cookies: Owning the Night through Research & 'Doughvelopment' - Teaching Note
Sheri LambertNota del Instructor IVEY-W30427-EDirección estratégica, MarketingTeaching note for product W30426.Desde 0,00 €
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Longevity Wines: Fermenting Inclusion for Black Wine Entrepreneurs - Teaching Note
Sheri Lambert; Brooke Reavey; Monique BellNota del Instructor IVEY-W30136-EDirección estratégica, MarketingTeaching note for product W30135.Desde 0,00 €
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L'Oréal USA: Digitally Optimizing Consumer Insights - Teaching Note
Dennis Paris; Sheri Lambert; Amy LavinNota del Instructor IVEY-8B21A012-EMarketingTeaching note for product 9B21A012.Desde 0,00 €