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Brighter Smiles for the Masses--Colgate vs. P&G (Spanish version)
Oberholzer-Gee, Felix; Yao, Dennis; Azevedo Jorge, FilipaCaso HBS-707S33Dirección estratégicaIn 2000, Procter & Gamble Co. introduced Crest Whitestrips, a new, revolutionary product that allowed consumers to whiten their teeth at home. With Whitestrips, P&G created an entire new category in oral care, worth $460 million in 2002. Whitestrips sent P&G's main competitor in oral care, Colgate Palmolive Co., scrambling because several patents protected the strips, making it difficult for Colgate to copy the invention. But in September 2002, t...Desde 8,20 €
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Brighter Smiles for the Masses--Colgate vs. P&G, Teaching Note
Oberholzer-Gee, Felix; Yao, DennisNota del Instructor HBS-707545-EDirección estratégicaTeaching note to 706435.Desde 0,00 €
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GE Appliances: Reshoring Manufacturing - Business Strategy - Teaching Note
Blankenship Jr., Charles P.Nota del Instructor DARDEN-S-0331TN1-EDirección estratégicaTeaching Note for product S-0331Desde 0,00 €
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GE Appliances: Reshoring Manufacturing - New Product Introduction Analysis - Teaching Note
Blankenship Jr., Charles P.Nota del Instructor DARDEN-S-0331TN2-EDirección estratégicaTeaching Note for product S-0331Desde 0,00 €
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GE Appliances: Reshoring Manufacturing - Supply Chain Management and Industrial Engineering Analysis - Teaching Note
Blankenship Jr., Charles P.Nota del Instructor DARDEN-S-0331TN3-EDirección estratégicaTeaching Note for product S-0331Desde 0,00 €
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GE Appliances: Reshoring Manufacturing
Blankenship Jr., Charles P.Caso DARDEN-S-0331-EDirección estratégicaThe General Electric Company’s (GE’s) iconic Appliances division enjoyed a significant role at the company throughout the 20th century, representing one of the most recognized engines of the GE brand. By the 21st century, GE had changed its focus to technDesde 8,20 €
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Appliances for Sale!—Business Strategy - Teaching Note
Blankenship Jr., Charles P.; Rowley, Daniel A.Nota del Instructor DARDEN-S-0344TN2-EDirección estratégicaTeaching Note for product S-0344Desde 0,00 €
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Appliances for Sale!—Legal Analysis - Teaching Note
Blankenship Jr., Charles P.; Rowley, Daniel A.Nota del Instructor DARDEN-S-0344TN1-EDirección estratégicaTeaching Note for product S-0344Desde 0,00 €
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Appliances for Sale!
Blankenship Jr., Charles P.; Rowley, Daniel A.Caso DARDEN-S-0344-EDirección estratégicaThe General Electric Company’s (GE’s) iconic Appliances division enjoyed a significant role in the company throughout the 20th century, representing one of the most recognized engines of the GE brand. By the 21st century, however, GE had changed its focus to technology and infrastructure businesses, and GE Appliances’ contribution represented less than 5% of GE’s revenue and profit. Recognizing GE Appliances’ lack of fit with the strategic direct...Desde 8,20 €