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The BGIE Twenty (2021 version)
Cavallo, Alberto F.; Fabbe, Kristin E.; Fibiger, Mattias E.; Friedman, Jeremy; Hussam, Reshmaan N.; Pons, Vincent; Weinzierl, Matthew C.Caso HBS-718032-EEconomíaUnlike traditional market segmentations that are based on a correlation of product sales or service with the attributes of the purchaser (such as age, gender, income level, and education level), jobs-based segmentation seeks to understand the causal roots of purchase-when a buyer needs to "hire" a product or service to get a "job" done. This note details the thought process and the methodology behind a jobs-based segmentation and provides numerou...Desde 8,20 €
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Amazon and Future Group: Rethinking the Alliance Strategy
Meeta DasguptaCaso IVEY-9B16M108-EDirección estratégicaIn 2014, the chief executives officers of Amazon and Future Group led their companies into an alliance that, while initially successful, encountered some difficulties in regards to discounts on their retail products. With the global retail industry standing at US$25.4 trillion in 2016, and the percentage of which e-commerce made up 7.4 per cent, the partners would have to decide if they should resolve their conflict and remain allies, or if they ...Desde 8,20 €
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Financing Astroscale
Nanda, Ramana; Weinzierl, Matthew C.Caso HBS-817025-EIniciativa emprendedoraDesde 8,20 €
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Obamacare, Teaching Note
Weinzierl, Matthew C.Nota del Instructor HBS-715027-EEconomíaTeaching note for case 714029.Desde 0,00 €
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CPVet
Meeta DasguptaCaso IVEY-9B15M078-EDirección estratégica, Iniciativa emprendedoraThe director of CPVet in Gurgaon, India, was worried. The cost of running the veterinary clinics was mounting. Was customer behaviour in India with respect to pets changing? Unlike in many developed countries, Indian pet owners were not as willing to think of their pets as their own children and care for them accordingly. However, the industry seemed to be changing and trends showed that spending on pet care was steadily increasing. Were pet owne...Desde 8,20 €
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Critterati: Redefining Pet Culture - Teaching Note
Meeta DasguptaNota del Instructor IVEY-8B20M042-EDirección estratégicaTeaching note for product 9B20M042.Desde 0,00 €
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The Estate Tax Debate
Weinzierl, Matthew C.; Flanagan, Katrina; Galinskaya, ValerieCaso HBS-714032-EEconomíaPer dollar of revenue, no tax policy generates more sound and fury than the taxation of estates. To supporters, the tax is a break on the concentration of wealth and power and an easy way to fund redistribution. To opponents, the tax is an unjust punishment of the frugal that sacrifices economic growth for short-term interests. Instructors may also obtain a Teaching Note, written by this case's author, that provides suggestions for using this ca...Desde 8,20 €
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Immigration Policy in Germany (A)
Weinzierl, Matthew C.; Flanagan, Katrina; Su, AlastairCaso HBS-715029-EEconomíaGermany's Chancellor Angela Merkel faced economic and moral pressure to encourage greater immigration from struggling European, and especially Eurozone, countries after the economic downturn that began in 2008. In fact, it was possible that both the Euro currency union and the European political union depended on increasing migration across member countries, including into Germany. But German domestic politics made Merkel's decision a difficult o...Desde 8,20 €
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Immigration Policy in Germany (B)
Weinzierl, Matthew C.; Scherf, RobertCaso HBS-720010-EEconomíaDesde 5,74 €
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Reform in the Chicago Public Schools
Weinzierl, Matthew C.; Flanagan, KatrinaCaso HBS-714027-EEconomíaIn 2012, the Chicago Teachers' Union went on strike over proposed reforms by the city's mayor, Rahm Emanuel. At the heart of the reforms, and the strike, was frustration over many decades of underperformance in the Chicago Public Schools (CPS) and a surge of controversial, largely market-based, experimentation in public education in many U.S. cities.Desde 8,20 €