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Hennes & Mauritz, 2012
Wells, John R.; Danskin, GalenCaso HBS-713512-EDirección estratégica"In 2012, Hennes & Maurtiz (H&M) was the second-largest specialty apparel retailer in the world. Sales for fiscal 2012 were $18.1 billion and operating profits were $3.3 billion. H&M operated 2,776 stores, 93% of them outside its home base of Sweden. Over the past decade, H&M had passed Gap in sales, but the company had failed to keep up with Inditex's growth and its Spanish rival had larger sales and greater profitability than H&M. H&M had also ...Desde 8,20 €
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Hilton Hotels: Brand DIfferentiation through Customer Relationship Management, Teaching Note
Applegate, Lynda M.; Piccoli, Gabriele; Dev, Chekitan S.Nota del Instructor HBS-809030-EDirección estratégicaTeaching Note for [809029].Desde 0,00 €
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Atlantis Paradise Island Resort and Casino (B): Improving Performance with New Core Values
Applegate, Lynda M.; Dev, Chekitan S.; Piccoli, GabrieleCaso HBS-815073-ELiderazgo y Dirección de personasThe leadership team of Atlantis Paradise Island, under new ownership, decided that better alignment of the core values with the vision and mission statement would create a more compelling and consistent organizational narrative that would redouble employee commitment to Atlantis' ultimate success. They hoped that rethinking the core values would help them unleash the full transformative potential of their vision and mission.Desde 5,74 €
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Brand Differentiation through Customer Relationship Management (Spanish version)
Applegate, Lynda M.; Piccoli, Gabriele; Dev, Chekitan S.Caso HBS-810S01Dirección estratégicaThis case analyzes the Hilton Hotels Corporation's CRM strategy at a key juncture in its history, immediately after the firm has been taken private by Blackstone. The case provides students with a comprehensive history of the evolution and IT enablers of Hilton's CRM Initiative, as well as the proprietary OnQ enterprise system. The case thus offers a rare opportunity to engage in a longitudinal evaluation of the firm's CRM initiative, and to enab...Desde 8,20 €
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Experience! The Finger Lakes: The Groupon Partnership Decision (B)
Applegate, Lynda M.; Dev, Chekitan S.; Piccoli, Gabriele; Peinado, Arnold B.Caso HBS-814078-EIniciativa emprendedoraDesde 5,74 €
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Gap, Inc., 2012
Wells, John R.; Danskin, GalenCaso HBS-713511-EDirección estratégica"Between 2000 and 2012, Gap, Inc. (Gap) ceded its world leadership position in specialty fashion retailing to Inditex of Spain and H&M of Sweden. These two companies, each less than a quarter of Gap's size in 2000, were now setting the pace in the globalDesde 8,20 €
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Experience! The Finger Lakes: The Groupon Partnership Decision
Applegate, Lynda M.; Dev, Chekitan S.; Piccoli, Gabriele; Peinado, Arnold B.Caso HBS-814010-EIniciativa emprendedoraIn 2010, Experience! The Finger Lakes (ExperienceFLX), a tour operator offering guided tours and concierge services in the Finger Lakes region of New York State, was at a crossroads. The business was poised for growth, and its owners, Laura and Alan Falk, were considering signing a deal with Groupon, the online coupon firm, to see if a Groupon deal would help the ExperienceFLX bring in new customers. While the prospect of marketing ExperienceFLX'...Desde 8,20 €
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Benetton Group S.p.A., 2000
Wells, John R.; Danskin, GalenCaso HBS-713510-EDirección estratégica"In 2000, Benetton was one of the leading mass fashion competitors in the world with approximately $1.9 billion in sales across 5,500 stores in 120 countries. But the company's fortunes seemed to be on the wane. Operating profits had fallen 9% from the prior year to $299 million. Having almost matched global leader, Gap Inc.'s revenues in 1985, Benetton was now only one seventh of Gap's size. Moreover, Hennes & Mauritz (H&M) of Sweden had passed ...Desde 8,20 €
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Hennes & Mauritz, 2000
Wells, John R.; Danskin, GalenCaso HBS-713509-EDirección estratégicaIn 2000, Hennes & Mauritz (H&M) was the second-largest and most global player in the fashion retail business. It operated 682 stores, 80% of them outside its home country of Sweden, and achieved revenues of $3.0 billion and operating profits of $375 million. In 1999, when H&M announced plans to enter the U.S., sales had grown 20% per year and operating profits, 30%, for a decade. After the August announcement of U.S. expansion plans, its share pr...Desde 8,20 €
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Inditex: 2012
Wells, John R.; Danskin, GalenCaso HBS-713539-EDirección estratégicaIn the 11 years since its public offering, Inditex and its flagship brand, Zara, had expanded into 86 countries, achieved $21.6 billion in revenue, and become the largest specialty apparel retailer in the world. In marked contrast to the general malaise of the Bolsa de Madrid, Inditex's share price tripled from 2008 to 2012 and traded at 25 times expected 2013 earnings, a 15% premium over Swedish rival, H&M. From 1,080 stores in 2000, it had expa...Desde 8,20 €